Michael Lewis
Marketing · with Fay · 2004–2011
A researcher in the Science corpus: 6 papers; trusts 14 researchers and is trusted by 21 researchers here, as inferred from the citation graph.
Subfields
- Marketing — 26 citations into it; #500 of 6,289 by trust here, #1,334 by citations
- Organizational Behavior and Human Resource Management — 9 citations into it
Whom Michael Lewis trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
- Tülin Erdem
- Michael P. Keane
- Jacquelyn S. Thomas
- Katherine N. Lemon
- Wagner A. Kamakura
- Stacy L. Wood
- David G. Collings
- Kenneth Train
- Ran Kivetz
- Fred M. Feinberg
Who trusts Michael Lewis overall
- Julián Villanueva
- L. Meyer‐Waarden
- Dominique M. Hanssens
- J. Leenheer
- Vinay Kumar
- Tammo H. A. Bijmolt
- Sunil Gupta
- H. V. van Heerde
- Yuping Liu
- Christophe Benavent
Papers from Michael Lewis's perspective
Ordered by how strongly the researchers Michael Lewis trusts endorse each paper. Same corpus, a different order for every researcher.
- Decision-Making Under Uncertainty: Capturing Dynamic Brand Choice Processes in Turbulent Consumer Goods Markets
- The Category-Demand Effects of Price Promotions
- A Methodology for Linking Customer Acquisition to Customer Retention
- A Comparison of Online and Offline Consumer Brand Loyalty
- The demand for local telephone service: a fully discrete model of residential calling patterns and service choices
- Fundamental dimensions of social judgment: understanding the relations between judgments of competence and warmth. (Journal of Personality and Social Psychology)
- Do we care what others Get? A Behaviorist Approach to Targeted Promotions
- A model of (often mixed) stereotype content: competence and warmth respectively follow from perceived status and competition.
- Maxims or myths of beauty? A meta-analytic and theoretical review. (Psychological bulletin)
- Babyfaces, Trait Inferences, and Company Evaluations in a Public Relations Crisis
Their papers
- The Impact of Candidate Appearance and Advertising Strategies on Election Results (2011) — 122 citations
- The effect of shipping fees on customer acquisition, customer retention, and purchase quantities (2006) — 156 citations
- An Empirical Study of the Impact of Nonlinear Shipping and Handling Fees on Purchase Incidence and Expenditure Decisions (2006) — 197 citations
- Customer Acquisition Promotions and Customer Asset Value (2006) — 159 citations
- Incorporating Strategic Consumer Behavior into Customer Valuation (2005) — 118 citations
- The Influence of Loyalty Programs and Short-Term Promotions on Customer Retention (2004) — 610 citations