Vicki G. Morwitz
Marketing · 2001–2016
A researcher in the Science corpus: 15 papers; trusts 15 researchers and is trusted by 29 researchers here, as inferred from the citation graph.
Subfields
- Marketing — 39 citations into it; #1,162 of 6,289 by trust here, #901 by citations
- Sociology and Political Science — 31 citations into it
- General Decision Sciences — 30 citations into it; #596 of 1,995 by trust here, #678 by citations
- Applied Psychology — 24 citations into it; #686 of 3,868 by trust here, #860 by citations
- Social Psychology — 18 citations into it
- Cognitive Neuroscience — 10 citations into it
- Organizational Behavior and Human Resource Management — 10 citations into it; #2,960 of 8,741 by trust here, #1,570 by citations
- Cognitive Science & Psychology — 6 citations into it
Whom Vicki G. Morwitz trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
- Gavan J. Fitzsimons
- Wagner A. Kamakura
- P. Sheeran
- Daniel Kahneman
- Patti Y. Williams
- Jordan J. Louviere
- Utpal M. Dholakia
- Eric R. Spangenberg
- Manohar U. Kalwani
- R. Fazio
Who trusts Vicki G. Morwitz overall
- Xin-Jean Lim
- Constantinos N. Leonidou
- Ofir Turel
- John Robert Warren
- Aifa Rozaini Mohd Radzol
- A. Kronrod
- David E. Sprott
- Nancy M. Puccinelli
- Malcolm J. Wright
- D. O’Rourke
Papers from Vicki G. Morwitz's perspective
Ordered by how strongly the researchers Vicki G. Morwitz trusts endorse each paper. Same corpus, a different order for every researcher.
- Do Intentions Really Predict Behavior? Self-Generated Validity Effects in Survey Research
- Simply asking questions about health behaviors increases both healthy and unhealthy behaviors
- On the automatic activation of associated evaluations: An overview
- Nonconscious and Contaminative Effects of Hypothetical Questions on Subsequent Decision Making
- A Simple Theory of the Survey Response: Answering Questions versus Revealing Preferences
- CHAPTER EIGHT. Fairness as a Constraint on Profit Seeking: Entitlements in the Market
- A Probabilistic Choice Model for Market Segmentation and Elasticity Structure
- Is 75% of the Sales Promotion Bump Due to Brand Switching? No, Only 33% Is
- “I” Seek Pleasures and “We” Avoid Pains: The Role of Self-Regulatory Goals in Information Processing and Persuasion
- Antecedents and purchase consequences of customer participation in small group brand communities
Their papers
- The question–behavior effect: What we know and where we go from here (2006) — 138 citations
- The Scope and Persistence of Mere-Measurement Effects: Evidence from a Field Study of Customer Satisfaction Measurement (2002) — 149 citations
- Will I Spend More in 12 Months or a Year? The Effect of Ease of Estimation and Confidence on Budget Estimates (2008) — 115 citations
- The Price of “Free”-dom: Consumer Sensitivity to Promotions with Negative Contextual Influences (2006) — 135 citations
- The price does not include additional taxes, fees, and surcharges: A review of research on partitioned pricing☆ (2016) — 113 citations
- Consumers' Purchase Intentions and Their Behavior (2014) — 223 citations
- Knowledge creation in consumer research: Multiple routes, multiple criteria (2012) — 101 citations
- Stated intentions and purchase behavior: A unified model ☆ (2010) — 143 citations
- The Ease-of-Computation Effect: The Interplay of Metacognitive Experiences and Naive Theories in Judgments of Price Differences (2009) — 117 citations
- Do Intentions Really Predict Behavior? Self-Generated Validity Effects in Survey Research (2005) — 668 citations
- Effects of Participative Pricing on Consumers' Cognitions and Actions: A Goal Theoretic Perspective (2005) — 233 citations
- Penny Wise and Pound Foolish: The Left‐Digit Effect in Price Cognition (2005) — 398 citations
- The Mere-Measurement Effect: Why Does Measuring Intentions Change Actual Behavior? (2004) — 187 citations
- The Short- and Long-Term Effects of Measuring Intent to Repurchase (2004) — 122 citations
- Withholding Consumption: A Social Dilemma Perspective on Consumer Boycotts (2001) — 615 citations