Donald R. Lehmann

Marketing · 2001–2019

A researcher in the Science corpus: 21 papers; trusts 35 researchers and is trusted by 46 researchers here, as inferred from the citation graph.

Subfields

• Marketing — 78 citations into it; #1,319 of 6,289 by trust here, #324 by citations
• Sociology and Political Science — 39 citations into it; #4,802 of 22,756 by trust here, #2,324 by citations
• General Decision Sciences — 31 citations into it; #533 of 1,995 by trust here, #323 by citations
• Social Psychology — 28 citations into it; #5,028 of 15,694 by trust here, #3,895 by citations
• Economics and Econometrics — 26 citations into it; #11,088 of 23,481 by trust here, #4,632 by citations
• Management Science and Operations Research — 25 citations into it; #2,929 of 11,946 by trust here, #553 by citations
• Organizational Behavior and Human Resource Management — 23 citations into it; #2,106 of 8,741 by trust here, #1,839 by citations
• Cognitive Neuroscience — 21 citations into it

Whom Donald R. Lehmann trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

1. R. Winer
2. Frank Kardes
3. Gavan J. Fitzsimons
4. Eldar Shafir
5. James R. Bettman
6. Mark Newman
7. W. O. Bearden
8. Kusum L. Ailawadi
9. Daniel Kahneman
10. Pradeep Chintagunta

Who trusts Donald R. Lehmann overall

1. Lauren G. Block
2. Barry L. Bayus
3. Kusum L. Ailawadi
4. Cait Lamberton
5. Praveen K. Kopalle
6. L. Bergkvist
7. Jan-Benedict E M Steenkamp
8. D. L. Alexander
9. Koen Pauwels
10. Priya Raghubir

Papers from Donald R. Lehmann's perspective

Ordered by how strongly the researchers Donald R. Lehmann trusts endorse each paper. Same corpus, a different order for every researcher.

1. Behavioral Law and Economics: Experimental Tests of the Endowment Effect and the Coase Theorem
2. The Construction of Preference: Constructive Consumer Choice Processes
3. A reference price model of brand choice for frequently purchased products.
4. Heuristics and Biases: Clinical versus Actuarial Judgment
5. Family Resemblances: Studies in the Internal Structure of Categories
6. Consumer Response to Stockouts
7. Investigating Variation in Replicability: A “Many Labs” Replication Project
8. Structure mapping in analogy and similarity.
9. Basic objects in natural categories
10. Overchoice and Assortment Type: When and Why Variety Backfires

Their papers

• The Role of Hubs in the Adoption Process (2009) — 798 citations
• Special Issue on Design and Development: The Idea Itself and the Circumstances of Its Emergence as Predictors of New Product Success (2001) — 384 citations
• Entrenched Knowledge Structures and Consumer Response to New Products (2001) — 629 citations
• “What Is It?” Categorization Flexibility and Consumers' Responses to Really New Products (2001) — 440 citations
• Consumer price sensitivity and price thresholds (2001) — 360 citations
• Market Response to a Major Policy Change in the Marketing Mix: Learning from Procter & Gamble's Value Pricing Strategy (2001) — 220 citations
• Consumer Expectations and Culture: The Effect of Belief in Karma in India (2010) — 117 citations
• Task-Dependent Algorithm Aversion (2019) — 1,118 citations
• Reactance to Recommendations: When Unsolicited Advice Yields Contrary Responses (2004) — 599 citations
• Reflections on the replication corner: In praise of conceptual replications (2015) — 117 citations
• Making Choices While Smelling, Tasting, and Listening: The Role of Sensory (Dis)similarity When Sequentially Sampling Products (2014) — 130 citations
• When Shelf-based Scarcity Impacts Consumer Preferences (2011) — 195 citations
• Sophistication in Research in Marketing (2011) — 175 citations
• Choice Goal Attainment and Decision and Consumption Satisfaction (2007) — 373 citations
• Setting Quality Expectations When Entering a Market: What Should the Promise Be? (2006) — 160 citations
• Revenue Premium as an Outcome Measure of Brand Equity (2003) — 1,059 citations
• Customers as assets (2003) — 507 citations
• A Meta-Analysis of the Impact of Price Presentation on Perceived Savings (2002) — 314 citations
• Linking Customer Assets to Financial Performance (2002) — 216 citations
• Strategic Management of Expectations: The Role of Disconfirmation Sensitivity and Perfectionism (2001) — 206 citations