Martin Eisend

Marketing · 2006–2021

A researcher in the Science corpus: 21 papers; trusts 101 researchers and is trusted by 59 researchers here, as inferred from the citation graph.

Subfields

Whom Martin Eisend trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

  1. Frank L. Schmidt
  2. J. Hunter
  3. Kenneth A. Bollen
  4. H. S. Krishnan
  5. Hao Zhao
  6. P. Shrout
  7. L. Lapierre
  8. R. Rosenthal
  9. D. Dalton
  10. In-Sue Oh

Who trusts Martin Eisend overall

  1. Susanna S. Lee
  2. Celso Augusto de Matos
  3. Johannes Knoll
  4. Holger Roschk
  5. Benjamin K. Johnson
  6. Linda D. Hollebeek
  7. Marijke De Veirman
  8. Sarah De Meulenaer
  9. Jörg Matthes
  10. L. Bergkvist

Papers from Martin Eisend's perspective

Ordered by how strongly the researchers Martin Eisend trusts endorse each paper. Same corpus, a different order for every researcher.

  1. Book Review : Structural Equations with Latent Variables Kenneth A. Bollen New York: Wiley, 1989, 514 pp., approx. $44.95
  2. How Important are Job Attitudes? Meta-Analytic Comparisons of Integrative Behavioral Outcomes and Time Sequences
  3. Statistical Methods for Meta‐Analysis
  4. Mediation in experimental and nonexperimental studies: new procedures and recommendations. (Psychological methods)
  5. Consumer–Company Identification: A Framework for Understanding Consumers’ Relationships with Companies
  6. SPSS and SAS procedures for estimating indirect effects in simple mediation models (Behavoir research methods, instruments & computers)
  7. Applied Multiple Regression/Correlation Analysis for the Behavioral Sciences
  8. Fixed Effects vs. Random Effects Meta‐Analysis Models: Implications for Cumulative Research Knowledge
  9. How Well Does Advertising Work? Generalizations from Meta-Analysis of Brand Advertising Elasticities
  10. Affect Monitoring and the Primacy of Feelings in Judgment

Their papers