Sarah De Meulenaer

Marketing · 2018

A researcher in the Science corpus: 1 paper; trusts 3 researchers and is trusted by 0 researchers here, as inferred from the citation graph.

Subfields

Whom Sarah De Meulenaer trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

  1. Martin Eisend
  2. Patti Y. Williams
  3. A. Drolet
  4. S. Putrevu
  5. Daniel J. O'Keefe
  6. B. McSweeney

Papers from Sarah De Meulenaer's perspective

Ordered by how strongly the researchers Sarah De Meulenaer trusts endorse each paper. Same corpus, a different order for every researcher.

  1. Age-Related Differences in Responses to Emotional Advertisements
  2. A meta-analysis of gender roles in advertising
  3. Multivariate Data Analysis (Technometrics)
  4. Message Properties, Mediating States, and Manipulation Checks: Claims, Evidence, and Data Analysis in Experimental Persuasive Message Effects Research
  5. Hofstede’s Model of National Cultural Differences and their Consequences: A Triumph of Faith - a Failure of Analysis (Organizational Collaboration)
  6. Conceptualizing and measuring cultures and their consequences: a comparative review of GLOBE's and Hofstede's approaches
  7. COMMUNICATING WITH THE SEXES: Male and Female Responses to Print Advertisements
  8. Mediation in experimental and nonexperimental studies: new procedures and recommendations. (Psychological methods)
  9. A Cross-Cultural Content Analysis of Sex-Role Stereotyping in Television Advertisements: A Comparison Between Great Britain and New Zealand
  10. A Content Analysis of Prime Time Commercials: A Contextual Framework of Gender Representation

Their papers