Nathaniel J. Evans

Sociology and Political Science · 2015–2020

A researcher in the Science corpus: 5 papers; trusts 25 researchers and is trusted by 17 researchers here, as inferred from the citation graph.

Subfields

• Sociology and Political Science — 97 citations into it; #3,215 of 22,756 by trust here, #4,122 by citations
• Marketing — 81 citations into it; #919 of 6,289 by trust here, #1,310 by citations
• Literature and Literary Theory — 46 citations into it; #1,041 of 2,496 by trust here, #916 by citations
• Human-Computer Interaction — 13 citations into it
• Applied Psychology — 11 citations into it
• Education — 10 citations into it
• Communication — 7 citations into it
• Organizational Behavior and Human Resource Management — 7 citations into it

Whom Nathaniel J. Evans trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

1. Sophie C. Boerman
2. E. V. van Reijmersdal
3. Margaret C. Campbell
4. Esther Rozendaal
5. Amna Kirmani
6. Peter C. Neijens
7. Moniek Buijzen
8. Bartosz W. Wojdynski
9. Michelle R. Nelson
10. Joe Phua

Who trusts Nathaniel J. Evans overall

1. Bartosz W. Wojdynski
2. Sophie C. Boerman
3. Seounmi Youn
4. Sophia van Dam
5. Chen Lou
6. Priska L. Breves
7. David Jiménez-Castillo
8. E. V. van Reijmersdal
9. Seunghyun Kim
10. Marijke De Veirman

Papers from Nathaniel J. Evans's perspective

Ordered by how strongly the researchers Nathaniel J. Evans trusts endorse each paper. Same corpus, a different order for every researcher.

1. Reconsidering Advertising Literacy as a Defense Against Advertising Effects
2. The Development of Marketplace Persuasion Knowledge in Children, Adolescents, and Young Adults
3. An Examination of the Effects of Activating Persuasion Knowledge on Consumer Response to Brands Engaging in Covert Marketing
4. Comparing Children's and Adults' Cognitive Advertising Competences in the Netherlands
5. Consumers' Use of Persuasion Knowledge: The Effects of Accessibility and Cognitive Capacity on Perceptions of an Influence Agent
6. Can Disclosures Lead Consumers to Resist Covert Persuasion? The Important Roles of Disclosure Timing and Type of Response
7. The Defensive Consumer: Advertising Deception, Defensive Processing, and Distrust
8. Is Children's Understanding of Nontraditional Advertising Comparable to Their Understanding of Television Advertising?
9. Effects of online advertising format and persuasion knowledge on audience reactions
10. Sponsorship Disclosure: Effects of Duration on Persuasion Knowledge and Brand Responses

Their papers

• Disclosing Instagram Influencer Advertising: The Effects of Disclosure Language on Advertising Recognition, Attitudes, and Behavioral Intent (2017) — 778 citations
• Rethinking the Persuasion Knowledge Model: Schematic Antecedents and Associative Outcomes of Persuasion Knowledge Activation for Covert Advertising (2015) — 117 citations
• How sponsorship transparency mitigates negative effects of advertising recognition (2018) — 96 citations
• The Covert Advertising Recognition and Effects (CARE) model: Processes of persuasion in native advertising and other masked formats (2020) — 143 citations
• Parenting “YouTube Natives”: The Impact of Pre-Roll Advertising and Text Disclosures on Parental Responses to Sponsored Child Influencer Videos (2018) — 89 citations