Sophia van Dam
Marketing · 2019
A researcher in the Science corpus: 1 paper; trusts 7 researchers and is trusted by 0 researchers here, as inferred from the citation graph.
Subfields
- Marketing — 14 citations into it
- Sociology and Political Science — 11 citations into it
- Literature and Literary Theory — 8 citations into it
Whom Sophia van Dam trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
- Nathaniel J. Evans
- Liselot Hudders
- Esther Rozendaal
- Margaret C. Campbell
- Dooyeon Park
- E. V. van Reijmersdal
- Veroline Cauberghe
- Sonia Livingstone
- Kumju Hwang
- Soontae An
Papers from Sophia van Dam's perspective
Ordered by how strongly the researchers Sophia van Dam trusts endorse each paper. Same corpus, a different order for every researcher.
- Reconsidering Advertising Literacy as a Defense Against Advertising Effects
- Can Disclosures Lead Consumers to Resist Covert Persuasion? The Important Roles of Disclosure Timing and Type of Response
- Disclosing the persuasive nature of advergames: moderation effects of mood on brand responses via persuasion knowledge
- Consumers' Use of Persuasion Knowledge: The Effects of Accessibility and Cognitive Capacity on Perceptions of an Influence Agent
- Marketing through instagram influencers: impact of number of followers and product divergence on brand attitude
- Does Advertising Literacy Mediate the Effects of Advertising on Children? A Critical Examination of Two Linked Research Literatures in Relation to Obesity and Food Choice
- Children's Advertising Literacy for Advergames: Perception of the Game as Advertising
- Rethinking the Persuasion Knowledge Model: Schematic Antecedents and Associative Outcomes of Persuasion Knowledge Activation for Covert Advertising
- Shedding New Light on How Advertising Literacy Can Affect Children's Processing of Embedded Advertising Formats: A Future Research Agenda
- Development of the Persuasion Knowledge Scales of Sponsored Content (PKS-SC) (International Journal of Advertising)