Seunghyun Kim

Sociology and Political Science · 2009–2019

A researcher in the Science corpus: 4 papers; trusts 16 researchers and is trusted by 2 researchers here, as inferred from the citation graph.

Subfields

• Sociology and Political Science — 33 citations into it
• Organizational Behavior and Human Resource Management — 22 citations into it; #7,107 of 8,741 by trust here, #6,021 by citations
• Marketing — 19 citations into it; #5,087 of 6,289 by trust here, #4,531 by citations
• Social Psychology — 13 citations into it
• Literature and Literary Theory — 9 citations into it
• Communication — 6 citations into it
• Information Systems and Management — 6 citations into it

Whom Seunghyun Kim trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

1. Nathaniel J. Evans
2. Jesse Fox
3. Sophie C. Boerman
4. Kenneth A. Bollen
5. Bartosz W. Wojdynski
6. N. Gale
7. Steven M. Edwards
8. Hairong Li
9. E. V. van Reijmersdal
10. Amna Kirmani

Who trusts Seunghyun Kim overall

1. Teresa Matos Fernandes
2. Mariana Cruz

Papers from Seunghyun Kim's perspective

Ordered by how strongly the researchers Seunghyun Kim trusts endorse each paper. Same corpus, a different order for every researcher.

1. Forced Exposure and Psychological Reactance: Antecedents and Consequences of the Perceived Intrusiveness of Pop-Up Ads
2. Sponsorship Disclosure: Effects of Duration on Persuasion Knowledge and Brand Responses
3. Social Networks, Personalized Advertising, and Privacy Controls
4. “This Post is Sponsored” Effects of Sponsorship Disclosure on Persuasion Knowledge and Electronic Word of Mouth in the Context of Facebook
5. Effects of online advertising format and persuasion knowledge on audience reactions
6. On the Nature of Reactance and its Role in Persuasive Health Communication
7. Goal Seeker and Persuasion Sentry: How Consumer Targets Respond to Interpersonal Marketing Persuasion
8. How to Measure Persuasion Knowledge
9. The Deceptiveness of Sponsored News Articles
10. How sponsorship transparency mitigates negative effects of advertising recognition (International Journal of Advertising)

Their papers

• Newsfeed native advertising on Facebook: young millennials’ knowledge, pet peeves, reactance and ad avoidance (2019) — 103 citations
• Development and testing of the Consumer Experience Index (CEI) (2011) — 123 citations
• The relationship between organizational commitment and contextual performance among private club leaders (2009) — 104 citations
• Identifying the Dimensions of the Guest's Hotel Experience (2009) — 138 citations