M. Morrin
Marketing · 2000–2014
A researcher in the Science corpus: 10 papers; trusts 10 researchers and is trusted by 40 researchers here, as inferred from the citation graph.
Subfields
- Marketing — 25 citations into it; #559 of 6,289 by trust here, #689 by citations
- Experimental and Cognitive Psychology — 14 citations into it; #822 of 9,731 by trust here, #1,447 by citations
- Social Psychology — 14 citations into it; #1,451 of 15,694 by trust here, #2,545 by citations
- Cognitive Neuroscience — 8 citations into it; #3,418 of 10,852 by trust here, #4,925 by citations
- Sociology and Political Science — 8 citations into it; #2,071 of 22,756 by trust here, #2,208 by citations
- Organizational Behavior and Human Resource Management — 7 citations into it; #3,907 of 8,741 by trust here, #4,293 by citations
Whom M. Morrin trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
- Joann Peck
- Alan Baddeley
- Marsha L. Richins
- J. Turner
- S. Ratneshwar
- K. Machleit
- L. Turley
- Terry L. Childers
- Barry Schwartz
- Stacy L. Wood
Who trusts M. Morrin overall
- Aradhna Krishna
- Holger Roschk
- Charles Spence
- Betina Piqueras-Fiszman
- J. Chébat
- Christoph Teller
- Lieve Doucé
- M. Hosseinpour
- Bertil M L Hultén
- Justina Rimkute
Papers from M. Morrin's perspective
Ordered by how strongly the researchers M. Morrin trusts endorse each paper. Same corpus, a different order for every researcher.
- Describing and Measuring Emotional Response to Shopping Experience
- Atmospheric Effects on Shopping Behavior: A Review of the Experimental Evidence
- A Behavioral Model of Rational Choice
- Maximizing versus satisficing: happiness is a matter of choice. (Journal of Personality and Social Psychology)
- ISSUES AND STRATEGIES FOR REDUCING THE LENGTH OF SELF‐REPORT SCALES
- To have and to Hold: The Influence of Haptic Information on Product Judgments
- The Material Values Scale: Measurement Properties and Development of a Short Form
- The Paradox of Choice: Why More Is Less
- Self-determination. The tyranny of freedom. (American Psychologist)
- Human Memory: Theory and Practice, Revised Edition
Their papers
- Colors and cultures: Exploring the effects of mall decor on consumer perceptions (2007) — 213 citations
- Product Scent and Memory (2010) — 195 citations
- Does Touch Affect Taste? The Perceptual Transfer of Product Container Haptic Cues (2008) — 381 citations
- Outraged Consumers: Getting Even at the Expense of Getting a Good Deal (2003) — 313 citations
- Person-Place Congruency (2005) — 142 citations
- The Impact of Ambient Scent on Evaluation, Attention, and Memory for Familiar and Unfamiliar Brands (2000) — 281 citations
- A short form of the Maximization Scale: Factor structure, reliability and validity studies (2008) — 288 citations
- Smellizing Cookies and Salivating: A Focus on Olfactory Imagery (2014) — 168 citations
- Exploring the superadditive effects of scent and pictures on verbal recall: An extension of dual coding theory (2010) — 110 citations
- Does it Make Sense to Use Scents to Enhance Brand Memory? (2003) — 266 citations