Bertil M L Hultén

Marketing · 2012–2017

A researcher in the Science corpus: 2 papers; trusts 20 researchers and is trusted by 1 researcher here, as inferred from the citation graph.

Subfields

• Marketing — 45 citations into it; #5,682 of 6,289 by trust here, #5,117 by citations
• Experimental and Cognitive Psychology — 29 citations into it; #8,654 of 9,731 by trust here, #7,398 by citations
• Social Psychology — 29 citations into it; #14,438 of 15,694 by trust here, #14,665 by citations
• Cognitive Neuroscience — 10 citations into it
• Sensory Systems — 8 citations into it
• Sociology and Political Science — 8 citations into it
• Organizational Behavior and Human Resource Management — 7 citations into it

Whom Bertil M L Hultén trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

1. Joann Peck
2. Aradhna Krishna
3. M. Morrin
4. Eric R. Spangenberg
5. Bianca Grohmann
6. Alberto Gallace
7. Paul W. Ballantine
8. J. Chébat
9. Alka Varma Citrin
10. Charles Spence

Who trusts Bertil M L Hultén overall

1. Charles Spence

Papers from Bertil M L Hultén's perspective

Ordered by how strongly the researchers Bertil M L Hultén trusts endorse each paper. Same corpus, a different order for every researcher.

1. It Just Feels Good: Customers’ Affective Response to Touch and Its Influence on Persuasion:
2. Does Touch Affect Taste? The Perceptual Transfer of Product Container Haptic Cues
3. The influence of tactile input on the evaluation of retail product offerings
4. The science of interpersonal touch: an overview. (Neuroscience and Biobehavioral Reviews)
5. An Investigation of the Processes by Which Product Design and Brand Strength Interact to Determine Initial Affect and Quality Judgments
6. Consumer need for tactile input
7. Atmospheric Effects on Shopping Behavior: A Review of the Experimental Evidence
8. Congruency of Scent and Music As a Driver of In-Store Evaluations and Behavior
9. To have and to Hold: The Influence of Haptic Information on Product Judgments
10. Individual Differences in Haptic Information Processing: The "Need for Touch" Scale

Their papers

• Sensory cues and shoppers’ touching behaviour: the case of IKEA (2012) — 136 citations
• Multi-sensory congruent cues in designing retail store atmosphere: Effects on shoppers’ emotions and purchase behavior (2017) — 213 citations