George R. Milne

Sociology and Political Science · 2002–2017

A researcher in the Science corpus: 13 papers; trusts 27 researchers and is trusted by 13 researchers here, as inferred from the citation graph.

Subfields

• Sociology and Political Science — 66 citations into it; #7,299 of 22,756 by trust here, #3,355 by citations
• Marketing — 61 citations into it; #2,788 of 6,289 by trust here, #1,637 by citations
• Social Psychology — 55 citations into it; #5,552 of 15,694 by trust here, #3,781 by citations
• Clinical Psychology — 30 citations into it
• Experimental and Cognitive Psychology — 25 citations into it; #8,706 of 9,731 by trust here, #4,872 by citations
• Organizational Behavior and Human Resource Management — 24 citations into it
• Information Systems and Management — 14 citations into it; #2,115 of 3,842 by trust here, #1,207 by citations
• Communication — 10 citations into it

Whom George R. Milne trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

1. Jonah A. Berger
2. Claude E. Shannon
3. Anthony D. Miyazaki
4. M. Yadav
5. Traci H. Freling
6. Mary J. Culnan
7. R. Batra
8. Ethan A. Kolek
9. Christine Moorman
10. R. Winer

Who trusts George R. Milne overall

1. Seounmi Youn
2. Anthony D. Miyazaki
3. Scott R. Boss
4. Monika Taddicken
5. Mauricio Featherman
6. Tamara Dinev
7. Heng Xu
8. Henrik Hagtvedt
9. Lauren I. Labrecque
10. May Oo Lwin

Papers from George R. Milne's perspective

Ordered by how strongly the researchers George R. Milne trusts endorse each paper. Same corpus, a different order for every researcher.

1. A Quasi Experiment to Assess the Consumer and Informational Determinants of Nutrition Information Processing Activities: The Case of the Nutrition Labeling and Education Act
2. On Brands and Word of Mouth
3. The Situational Impact of Brand Image Beliefs
4. Trust and TAM in Online Shopping: An Integrated Model (MIS Q.)
5. Gender Dimensions of Brand Personality
6. The benefits of being present: mindfulness and its role in psychological well-being. (Journal of Personality and Social Psychology)
7. Consumption symbols as carriers of culture: a study of Japanese and Spanish brand personality constructs. (Journal of Personality and Social Psychology)
8. The Role of Status Seeking in Online Communities: Giving the Gift of Experience (J. Comput. Mediat. Commun.)
9. Do brand personality scales really measure brand personality?
10. Mindfulness: Theoretical Foundations and Evidence for its Salutary Effects

Their papers

• Exciting red and competent blue: the importance of color in marketing (2012) — 702 citations
• Strategies for reducing online privacy risks: Why consumers read (or don't read) online privacy notices (2004) — 589 citations
• Consumers' Protection of Online Privacy and Identity (2004) — 305 citations
• Gender Differences in Privacy-Related Measures for Young Adult Facebook Users (2010) — 454 citations
• Online Personal Branding: Processes, Challenges, and Implications (2011) — 469 citations
• Motivational Factors for Evaluating Sport Spectator and Participant Markets (2002) — 287 citations
• Toward an Understanding of the Online Consumer's Risky Behavior and Protection Practices (2009) — 182 citations
• Evaluating Facebook brand content popularity for service versus goods offerings (2017) — 91 citations
• What messages to post? Evaluating the popularity of social media communications in business versus consumer markets ☆ (2017) — 293 citations
• Information Sensitivity Typology: Mapping the Degree and Type of Risk Consumers Perceive in Personal Data Sharing (2017) — 160 citations
• Mindfulness: Its Transformative Potential for Consumer, Societal, and Environmental Well-Being (2016) — 221 citations
• The Marketers’ Prismatic Palette: A Review of Color Research and Future Directions (2013) — 409 citations
• Talking to Ourselves: A Dialogical Exploration of Consumption Experiences (2010) — 89 citations