Theodore J. Noseworthy

Marketing · 2010–2018

A researcher in the Science corpus: 8 papers; trusts 30 researchers and is trusted by 3 researchers here, as inferred from the citation graph.

Subfields

• Marketing — 80 citations into it; #4,350 of 6,289 by trust here, #2,901 by citations
• Sociology and Political Science — 47 citations into it
• Social Psychology — 41 citations into it
• Experimental and Cognitive Psychology — 35 citations into it
• Cognitive Neuroscience — 25 citations into it
• Organizational Behavior and Human Resource Management — 17 citations into it
• General Decision Sciences — 13 citations into it
• Applied Psychology — 11 citations into it

Whom Theodore J. Noseworthy trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

1. Aradhna Krishna
2. Joann Peck
3. Brian P. Meier
4. Angela Y. Lee
5. Derek D. Rucker
6. Margaret M. Bradley
7. Adam D. Galinsky
8. Joe C. Magee
9. Jennifer L. Aaker
10. D. Berlyne

Who trusts Theodore J. Noseworthy overall

1. Aparna Sundar
2. Joan Meyers-Levy
3. Fabrizio Di Muro
4. J. Alba
5. Kristina Klein

Papers from Theodore J. Noseworthy's perspective

Ordered by how strongly the researchers Theodore J. Noseworthy trusts endorse each paper. Same corpus, a different order for every researcher.

1. Processing Fluency and Aesthetic Pleasure: Is Beauty in the Perceiver's Processing Experience? (Personality and Social Psychology Review)
2. It Just Feels Good: Customers’ Affective Response to Touch and Its Influence on Persuasion:
3. Individual Differences in Haptic Information Processing: The "Need for Touch" Scale
4. Uniting the Tribes of Fluency to Form a Metacognitive Nation (Personality and Social Psychology Review)
5. 8 Social Hierarchy: The Self‐Reinforcing Nature of Power and Status
6. Emotion and motivation I: defensive and appetitive reactions in picture processing. (Emotion)
7. The Effect of Conceptual and Perceptual Fluency on Brand Evaluation
8. When Good Brands Do Bad
9. The Quest for Authenticity in Consumption: Consumers’ Purposive Choice of Authentic Cues to Shape Experienced Outcomes
10. Effects of Brand Logo Complexity, Repetition, and Spacing on Processing Fluency and Judgment

Their papers

• The Role of Network Centrality in the Flow of Consumer Influence (2010) — 128 citations
• The Effects of Ad Context and Gender on the Identification of Visually Incongruent Products (2011) — 107 citations
• How Readability Shapes Social Media Engagement (2018) — 110 citations
• Isolated Environmental Cues and Product Efficacy Penalties: The Color Green and Eco-labels (2017) — 177 citations
• Too Exciting to Fail, Too Sincere to Succeed: The Effects of Brand Personality on Sensory Disconfirmation (2016) — 122 citations
• The Role of Arousal in Congruity-Based Product Evaluation (2014) — 144 citations
• Place the Logo High or Low? Using Conceptual Metaphors of Power in Packaging Design (2014) — 217 citations
• Looks Interesting, but what does it Do? Evaluation of Incongruent Product form Depends on Positioning (2011) — 130 citations