Nathalie T. M. Demoulin
Marketing · 2007–2016
A researcher in the Science corpus: 4 papers; trusts 11 researchers and is trusted by 6 researchers here, as inferred from the citation graph.
Subfields
- Marketing — 36 citations into it; #1,893 of 6,289 by trust here, #3,201 by citations
- Organizational Behavior and Human Resource Management — 29 citations into it
- Sociology and Political Science — 25 citations into it
- Social Psychology — 7 citations into it
Whom Nathalie T. M. Demoulin trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
- Steve Oakes
- E. Anderson
- Michael Lewis
- A. Mägi
- J. Chébat
- S. Jang
- Y. Yu
- Laurette Dube
- Eric R. Spangenberg
- Vikas Mittal
Who trusts Nathalie T. M. Demoulin overall
Papers from Nathalie T. M. Demoulin's perspective
Ordered by how strongly the researchers Nathalie T. M. Demoulin trusts endorse each paper. Same corpus, a different order for every researcher.
- Implications of loyalty program membership and service experiences for customer retention and value
- Strengthening the Satisfaction-Profit Chain
- The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty
- The Influence of Loyalty Programs and Short-Term Promotions on Customer Retention
- Misleading Heuristics and Moderated Multiple Regression Models
- Personal characteristics as moderators of the relationship between customer satisfaction and loyalty—an empirical analysis
- The Impact of Frequent Shopper Programs in Grocery Retailing
- Share of wallet in retailing: the effects of customer satisfaction, loyalty cards and shopper characteristics
- The contribution of emotional satisfaction to consumer loyalty
- Modeling repurchase frequency and customer satisfaction for fast food outlets
Their papers
- Adoption of in-store mobile payment: Are perceived risk and convenience the only drivers? (2016) — 377 citations
- Music congruency in a service setting: The mediating role of emotional and cognitive responses (2011) — 118 citations
- On the impact of loyalty cards on store loyalty: Does the customers’ satisfaction with the reward scheme matter? (2008) — 143 citations
- Waiting time influence on the satisfaction‐loyalty relationship in services (2007) — 331 citations