Share of wallet in retailing: the effects of customer satisfaction, loyalty cards and shopper characteristics

By A. Mägi. 2003

592 citations recorded by the source corpus.

Subfields: Marketing, Organizational Behavior and Human Resource Management

View Paper: https://www.semanticscholar.org/paper/876bf395b1e8eaaed0ded1b19668aa52f4763060

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In Organizational Behavior and Human Resource Management

Citations in the corpus

Do Loyalty Programs Really Enhance Behavioral Loyalty? An Empirical Analysis Accounting for Self-Selecting Members (2006, background): “…found positive effects of retail loyalty programs on purchase behavior (Bell & Lal, 2003; Lewis, 2004; Taylor & Neslin, 2005), whereas others provide evidence of loyalty programs that do not generate any effects (Mägi, 2003; DeWulf, Odekerken-Schröder, & Iacobucci, 2001; Sharp & Sharp, 1997).”
Grocery retail loyalty program effects: self-selection or purchase behavior change? (2009, background): “There are also well-documented reliability problems with declarative survey data (see Magi 2003 ).”
Review of the theoretical underpinnings of loyalty programs (2011, background): “Consistent with this logic the few empirical papers that include satisfaction in their evaluation of loyalty program's effectiveness model satisfaction as an independent driver of loyalty not as a mediator of its effect on performance (Mägi, 2003; Verhoef, 2003).”
What Keeps the E-Banking Customer Loyal? A Multigroup Analysis of the Moderating Role of Consumer Characteristics on E-Loyalty in the Financial Service Industry. (2006, unknown): “In order to reap the benefits of having loyal customers and gaining a competitive advantage online, companies need to develop a thorough understanding of the antecedents of loyalty on the World Wide Web (eloyalty), such as business factors [Bhattacherjee 2001] or personal characteristics [Mägi 2003]”
The Impact of Loyalty Programmes on Repeat Purchase Behaviour (2006, background): “…on customer purchasing or attitudes (Nako 1997; Passingham 1998; Bolton, Kannan and Bramlett 2000; Leenheer, Bijmolt, van Heerde, and Smidts 2003; Mägi 2003; Smith, Sparks, Hart and Tzokas 2003), others find the absence of any effect and the authors are concerned about the efficiency of loyalty…”
Building loyalty through reward programs: The influence of perceptions of fairness and brand attachment (2019, result): “The study findings also provide support for nomological validity, which confirmed significant correlations and paths between the constructs in the theoretically predicted ways (Malhotra, 1999; Smith and Barclay, 1997).”
On the impact of loyalty cards on store loyalty: Does the customers’ satisfaction with the reward scheme matter? (2008, background): “Consequently, the effects of loyalty schemes may cancel out each other (Mägi, 2003).”
How Procedural, Financial and Relational Switching Costs Affect Customer Satisfaction, Repurchase Intentions, and Repurchase Behavior: A Meta-Analysis (2015, background): “…111 209 86 Liu, Leach, and Bernhardt (2005) x x Journal of Business Research 112 450 87 Loveman (1998) x Journal of Service Research 113 643 88 Magi (2003) x Journal of Retailing 114 7,461 89 Matos, Henrique, and Rosa (2009) x International Journal of Bank Marketing 115 1,463 90 Methlie and…”
Loyalty Programmes: Current Knowledge and Research Directions* (2012, background): “The strong preference for utilitarian benefits reflects the tendency of customers with an economic shopping orientation to enrol in LPs (Demoulin and Zidda 2009; Leenheer et al. 2007; Magi 2003).”
The Future of Retailing (2017, background): “Another consideration pertains to the store, such that small stores could serve as delivery/pick-up points for online retailers, or they might focus more on meeting shoppers’ social needs (Magi 2003), in that social shoppers are overrepresented in smaller store formats.”