Steve Oakes

Marketing · 2000–2008

A researcher in the Science corpus: 5 papers; trusts 7 researchers and is trusted by 25 researchers here, as inferred from the citation graph.

Subfields

• Marketing — 21 citations into it; #409 of 6,289 by trust here, #1,732 by citations
• Experimental and Cognitive Psychology — 13 citations into it; #2,108 of 9,731 by trust here, #5,221 by citations
• Social Psychology — 7 citations into it
• Organizational Behavior and Human Resource Management — 5 citations into it; #2,705 of 8,741 by trust here, #5,837 by citations

Whom Steve Oakes trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

1. Adrian C. North
2. Kineta Hung
3. Laurette Dube
4. C. Areni
5. Eric R. Spangenberg
6. D. Hargreaves
7. J. Chébat

Who trusts Steve Oakes overall

1. I. Lin
2. Kisang Ryu
3. Rajnish Jain
4. Juliane Kämpfe
5. Adrian C. North
6. Klemens Knoferle
7. Anna S. Mattila
8. Shilpa Bagdare
9. Peter Sedlmeier
10. M. Rosenbaum

Papers from Steve Oakes's perspective

Ordered by how strongly the researchers Steve Oakes trusts endorse each paper. Same corpus, a different order for every researcher.

1. The Effect of Musical Style on Restaurant Customers' Spending
2. It's beginning to smell (and sound) a lot like Christmas: the interactive effects of ambient scent and music in a retail setting
3. When a few minutes sound like a lifetime: Does atmospheric music expand or contract perceived time?
4. In-store music and consumer-brand relationships: Relational transformation following experiences of (mis)fit
5. The impact of background musical tempo and timbre congruity upon ad content recall and affective response
6. Evaluating Empirical Research into Music in Advertising: A Congruity Perspective (Journal of Advertising Research)
7. The influence of the musicscape within service environments
8. Narrative Music in Congruent and Incongruent TV Advertising
9. Atmospheric Effects on Shopping Behavior: A Review of the Experimental Evidence
10. The Social and Applied Psychology of Music

Their papers

• Reviewing congruity effects in the service environment musicscape (2008) — 96 citations
• Evaluating Empirical Research into Music in Advertising: A Congruity Perspective (2007) — 128 citations
• The impact of background musical tempo and timbre congruity upon ad content recall and affective response (2006) — 99 citations
• Musical tempo and waiting perceptions (2003) — 151 citations
• The influence of the musicscape within service environments (2000) — 162 citations