Jin Kyun Lee

Marketing · 2009

A researcher in the Science corpus: 2 papers; trusts 4 researchers and is trusted by 0 researchers here, as inferred from the citation graph.

Subfields

• Marketing — 13 citations into it
• Sociology and Political Science — 8 citations into it
• Applied Psychology — 5 citations into it

Whom Jin Kyun Lee trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

1. Douglas Dow
2. Surendra N. Singh
3. J. Alba
4. Jill Klein
5. L. Brouthers
6. W. O. Bearden
7. Peeter W. J. Verlegh

Who trusts Jin Kyun Lee overall

1. Jinsoo Hwang

Papers from Jin Kyun Lee's perspective

Ordered by how strongly the researchers Jin Kyun Lee trusts endorse each paper. Same corpus, a different order for every researcher.

1. Us Versus Them, or Us Versus Everyone? Delineating Consumer Aversion to Foreign Goods
2. Consumer Self‐Confidence: Refinements in Conceptualization and Measurement
3. Subjective Knowledge, Search Locations, and Consumer Choice
4. Knowledge Calibration: What Consumers Know and What They Think They Know
5. A Note on Psychological Distance and Export Market Selection
6. THE AUTOMATIC COUNTRY-OF-ORIGIN EFFECTS ON BRAND JUDGMENTS
7. Country-of-origin effects in consumer processing of advertising claims
8. Product Stereotypes, Strategy and Performance Satisfaction: The Case of Chinese Exporters
9. Measuring Attitude toward the Brand and Purchase Intentions
10. The psychology of interpersonal relations

Their papers

• Does Place Matter When Shopping Online? Perceptions of Similarity and Familiarity as Indicators of Psychological Distance (2009) — 128 citations
• Country-of-Origin Effects on Consumer Product Evaluation and Purchase Intention: The Role of Objective Versus Subjective Knowledge (2009) — 166 citations