Peter N. Golder
Marketing · 2000–2012
A researcher in the Science corpus: 6 papers; trusts 10 researchers and is trusted by 22 researchers here, as inferred from the citation graph.
Subfields
- Marketing — 15 citations into it; #4,305 of 6,289 by trust here, #1,236 by citations
- Organizational Behavior and Human Resource Management — 15 citations into it; #6,264 of 8,741 by trust here, #2,399 by citations
- Strategy and Management — 12 citations into it; #4,166 of 10,874 by trust here, #4,801 by citations
- Economics and Econometrics — 11 citations into it; #3,356 of 23,481 by trust here, #8,678 by citations
- Management Science and Operations Research — 11 citations into it; #1,419 of 11,946 by trust here, #2,957 by citations
Whom Peter N. Golder trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
- Gerard J. Tellis
- Debabrata Talukdar
- Ruth N. Bolton
- Daniel Kahneman
- Praveen K. Kopalle
- Rajesh Chandy
- Amos Tversky
- Hashem Pesaran
- Katherine N. Lemon
- Andrew Ainslie
Who trusts Peter N. Golder overall
- Gerard J. Tellis
- Ashish Sood
- Stefan Stremersch
- Ruby Po Wan Lee
- Andre F. Maciel
- P. Ellis
- D. Mitra
- Rajdeep Grewal
- Eileen Fischer
- Joseph M. Johnson
Papers from Peter N. Golder's perspective
Ordered by how strongly the researchers Peter N. Golder trusts endorse each paper. Same corpus, a different order for every researcher.
- Prospect theory: An analysis of decision under risk Econometrica 47
- The International Takeoff of New Products: The Role of Economics, Culture, and Country Innovativeness
- Psychological Implications of Customer Participation in Co-Production
- Which Ad Works, When, Where, and how Often? Modeling the Effects of Direct Television Advertising
- Expanding Business-to-Business Customer Relationships: Modeling the Customer's Upgrade Decision
- Historical Method in Marketing Research with New Evidence on Long-Term Market Share Stability
- Growing, Growing, Gone: Cascades, Diffusion, and Turning Points in the Product Life Cycle
- Investigating New Product Diffusion Across Products and Countries
- Self-Service Technologies: Understanding Customer Satisfaction with Technology-Based Service Encounters
- Strategic Management of Expectations: The Role of Disconfirmation Sensitivity and Perfectionism
Their papers
- Growing, Growing, Gone: Cascades, Diffusion, and Turning Points in the Product Life Cycle (2004) — 305 citations
- Historical Method in Marketing Research with New Evidence on Long-Term Market Share Stability (2000) — 309 citations
- What is Quality? An Integrative Framework of Processes and States (2012) — 532 citations
- First to Market, First to Fail? Real Causes of Enduring Market Leadership (2006) — 295 citations
- How Does Objective Quality Affect Perceived Quality? Short-Term Effects, Long-Term Effects, and Asymmetries (2006) — 284 citations
- Whose Culture Matters? Near-Market Knowledge and Its Impact on Foreign Market Entry Timing (2002) — 282 citations