Investigating New Product Diffusion Across Products and Countries

By Debabrata Talukdar, B. Sudhir, Andrew Ainslie. 2002

315 citations recorded by the source corpus.

Subfields: Business and International Management, Economics and Econometrics, Management Science and Operations Research

View Paper: https://www.semanticscholar.org/paper/4e45fc1a8ff9b92d142f8b8c34c75ae6834357f5

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In Business and International Management

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Citations in the corpus

Innovation diffusion and new product growth models: A critical review and research directions (2010, background): “Economic sources — The influences of many macroeconomic variables have been studied, yielding two main empirical generalizations: First, the wealth of the country (usually measured by gross domestic product (GDP) per capita, but also by lifestyle, health status, and urbanization) has a positive infl”
Understanding and Managing International Growth of New Products (2004, methodology): “To measure takeoff, we adopted the threshold rule developed by Tellis et al. (2003). They define the threshold for takeoff through a standard plot of growth in sales for various levels of market penetration.”
Forecasting and operational research: a review (2008, background): “OR has made the major contributions in the area, from the early Bass publication to the latest attempts to integrate information across products and countries (Talukdar et al, 2002).”
Growing, Growing, Gone: Cascades, Diffusion, and Turning Points in the Product Life Cycle (2004, methodology): “relying on a social theory of adoption and imitation (e.g., Bass et al. 1994; Gatignon et al. 1989; Horsky and Simon 1983; Mahajan et al. 1990; Mahajan et al. 2000; Putsis et al. 1997; Talukdar et al. 2002; Van den Bulte 2000).”
Social Networks and the Diffusion of User-Generated Content: Evidence from YouTube (2012, methodology): “We follow Talukdar et al. (2002) in estimating a hierarchical model with an”
Social Contagion and Income Heterogeneity in New Product Diffusion: A Meta-Analytic Test (2004, background): “The positive association between q and the Gini coefficient reported by Talukdar et al. (2002) is not consistent with the social contagion interpretation of diffusion, but provides indirect support for the effect on q/p predicted in Hypothesis 7.”