Zillur Rahman
Marketing · 2014–2021
A researcher in the Science corpus: 20 papers; trusts 59 researchers and is trusted by 15 researchers here, as inferred from the citation graph.
Subfields
- Marketing — 355 citations into it; #1,458 of 6,289 by trust here, #816 by citations
- Sociology and Political Science — 297 citations into it; #5,536 of 22,756 by trust here, #2,628 by citations
- Organizational Behavior and Human Resource Management — 256 citations into it; #4,040 of 8,741 by trust here, #1,948 by citations
- Strategy and Management — 199 citations into it
- Information Systems and Management — 193 citations into it; #1,209 of 3,842 by trust here, #860 by citations
- Social Psychology — 55 citations into it
- Management, Monitoring, Policy and Law — 45 citations into it; #1,201 of 2,821 by trust here, #1,640 by citations
- Management Science and Operations Research — 44 citations into it
Whom Zillur Rahman trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
- Linda D. Hollebeek
- Jamid Ul Islam
- Yao-bin Lu
- Bert Scholtens
- C. Bhattacharya
- Jan-Benedict E M Steenkamp
- Sankar Sen
- Fred D. Davis
- Héctor San Martín
- H. Hsieh
Who trusts Zillur Rahman overall
Papers from Zillur Rahman's perspective
Ordered by how strongly the researchers Zillur Rahman trusts endorse each paper. Same corpus, a different order for every researcher.
- Book Review : Structural Equations with Latent Variables Kenneth A. Bollen New York: Wiley, 1989, 514 pp., approx. $44.95
- A Theoretical Extension of the Technology Acceptance Model: Four Longitudinal Field Studies (Management Sciences)
- Common method biases in behavioral research: a critical review of the literature and recommended remedies. (Journal of Applied Psychology)
- Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology
- User Acceptance of Information Technology: Toward a Unified View (MIS Q.)
- Measuring the Customer Experience in Online Environments: A Structural Modeling Approach
- Consumer Acceptance of Electronic Commerce: Integrating Trust and Risk with the Technology Acceptance Model (International Journal of Electronic Commerce)
- Time Flies When You're Having Fun: Cognitive Absorption and Beliefs About Information Technology Usage (MIS Q.)
- Consumer engagement in a virtual brand community: An exploratory analysis
- From e-commerce to social commerce: A close look at design features (Electronic Commerce Research and Applications)
Their papers
- Consumer engagement in online brand communities: a solicitation of congruity theory (2017) — 323 citations
- The transpiring journey of customer engagement research in marketing (2016) — 190 citations
- Measuring consumer perception of social media marketing activities in e-commerce industry: Scale development & validation (2017) — 393 citations
- The impact of online brand community characteristics on customer engagement: An application of Stimulus-Organism-Response paradigm (2017) — 489 citations
- Personality factors as predictors of online consumer engagement: an empirical investigation (2017) — 171 citations
- A review and future directions of brand experience research (2015) — 89 citations
- Perspectives and Dimensions of Consumer Innovativeness: A Literature Review and Future Agenda (2014) — 92 citations
- Examining consumer-brand relationships on social media platforms (2018) — 96 citations
- Tourist behaviour towards self-service hotel technology adoption: Trust and subjective norm as key antecedents (2015) — 208 citations
- Consumer ethics: A review and research agenda (2021) — 166 citations
- Effect of CSR participation on employee sense of purpose and experienced meaningfulness: A self-determination theory perspective (2021) — 132 citations
- Customer engagement in the service context: An empirical investigation of the construct, its antecedents and consequences (2019) — 301 citations
- Consumers' Sustainable Purchase Behaviour: Modeling the Impact of Psychological Factors (2019) — 262 citations
- Market orientation, marketing capabilities and sustainable innovation: The mediating role of sustainable consumption and competitive advantage (2017) — 113 citations
- Predictors of young consumer’s green purchase behaviour (2016) — 169 citations
- The CSR's influence on customer responses in Indian banking sector (2016) — 146 citations
- Roles and Resource Contributions of Customers in Value Co-creation ☆ (2015) — 169 citations
- Building company reputation and brand equity through CSR: the mediating role of trust (2015) — 212 citations
- Measuring customer experience in banks: scale development and validation (2014) — 144 citations
- Multi-Item Stakeholder Based Scale to Measure CSR in the Banking Industry (2014) — 127 citations