Own-Brand and Cross-Brand Retail Pass-Through

By David Besanko, Jean-Pierre Dubé, Sachin Gupta. 2005

236 citations recorded by the source corpus.

Subfields: Economics and Econometrics, Marketing

View Paper: https://www.semanticscholar.org/paper/9973dfc79ab0ad88186277d32e7f902d73d61e2c

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Economics and Econometrics

In Marketing

Citations in the corpus

A General Theory of Pass-Through in Channels with Category Management and Retail Competition (2005, background): “This explains perhaps why Besanko et al. (2005) find approximately 50% of their significant cross-brand effects positive.”
Planning Marketing-Mix Strategies in the Presence of Interaction Effects (2005, background): “On the other hand, Moorthy (2005) and Besanko et al. (2005) investigate retailers’ pass-through behavior but ignore the effects of intertemporal dynamics, multiple marketing activities, and interaction effects.”
Sales Promotion Models (2008, methodology): “model Brand sales at store level Aggregate logit model, derived from aggregating individual - Consistent with utility theory - Parsimonious - Hard to implement - No dynamic effects heterogeneity - Specification of outside good - Berry et al. (1995) - Dube ´ al.”
When Do Price Thresholds Matter in Retail Categories (2007, background): “Knowledge of such benchmark-based price thresholds is thus important to brand manufacturers, which have considerable control over their brand pricing policies given rather high retailer passthrough rates (Besanko et al. 2005).”
Retail-Price Drivers and Retailer Profits (2007, background): “Rather, we focus on developing a rich and flexible empirical model of retail pricing (see also Besanko et al. 2005 for a recent discussion of the merits of reduced-form models).”
A Larger Slice or a Larger Pie? An Empirical Investigation of Bargaining Power in the Distribution Channel (2008, unknown): “The intuition behind our instrumentation strategy is in line with recent empirical work in similar product categories (Besanko et al. 2005, Villas-Boas and Zhao 2005), which uses factor prices and exogenous IN F O R M S ho ld s co p yr ig h t to th is ar tic le an d di st rib ut ed th is co py as…”
Retailer, Manufacturers, and Individual Consumers: Modeling the Supply Side in the Ketchup Marketplace (2005, background): “For estimation of these terms in a reduced-form model, see Besanko, Dubé, and Gupta (2005); for more discussion on these passthrough terms, see Moorthy (2004).6 We can get pkt/ wjt for all j and k by totally differentiating the retailer’s first-order conditions with respect to wjt for j = 1, ..., J.”
Pass-Through of Emissions Costs in Electricity Markets (2014, unknown): “The relevance of identifying the pass-through rate in the presence of cost shocks extends beyond (8)This is particularly important for the estimation of pass-through rates, which can be greatly affected by functional form assumptions (Besanko et al., 2005; Weyl and Fabinger, 2012).”
The Impact of Soda Taxes: Pass-Through, Tax Avoidance, and Nutritional Effects (2020, unknown): “Our analysis is also related to the extensive marketing literature on retail pass-through (e.g., Ailawadi and Harlam 2009; Besanko, Dubé, and Gupta 2005; McShane et al. 2016; Nijs et al. 2010) as well as the literature on store choice and consumer search (e.g., Mojir and Sudhir 2020; Yavorsky,…”
Competing Loyalty Programs: Impact of Market Saturation, Market Share, and Category Expandability. (2009, background): “…into competition, prior research has also shown unique resource advantages that can be attributed to having a larger market share, such as customer loyalty, lower costs, and channel benefits (Besanko, Dubé, and Gupta 2005; Boulding and Staelin 1993; Fader and Schmittlein 1993; Sethuraman 1995).”