Gianluigi Guido

Marketing · 2001–2020

A researcher in the Science corpus: 7 papers; trusts 20 researchers and is trusted by 11 researchers here, as inferred from the citation graph.

Subfields

• Marketing — 56 citations into it; #1,744 of 6,289 by trust here, #705 by citations
• Sociology and Political Science — 35 citations into it
• Organizational Behavior and Human Resource Management — 26 citations into it
• Computer Networks and Communications — 17 citations into it
• Social Psychology — 14 citations into it
• Experimental and Cognitive Psychology — 13 citations into it; #3,124 of 9,731 by trust here, #2,420 by citations
• Information Systems and Management — 13 citations into it; #3,324 of 3,842 by trust here, #2,296 by citations
• Neuropsychology and Physiological Psychology — 9 citations into it

Whom Gianluigi Guido trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

1. Nicholas Epley
2. P. Aggarwal
3. D. Bandalos
4. Ann L. McGill
5. Sara Kim
6. F. Nasser
7. D. Coffman
8. Xinshu Zhao
9. Adam Waytz
10. J. Alba

Who trusts Gianluigi Guido overall

1. Juan A. Martínez-Román
2. Goran Milas
3. Brad D. Carlson

Papers from Gianluigi Guido's perspective

Ordered by how strongly the researchers Gianluigi Guido trusts endorse each paper. Same corpus, a different order for every researcher.

1. On seeing human: a three-factor theory of anthropomorphism. (Psychology Review)
2. Is That Car Smiling at Me? Schema Congruity as a Basis for Evaluating Anthropomorphized Products
3. The Effects of Item Parceling on Goodness-of-Fit and Parameter Estimate Bias in Structural Equation Modeling
4. A Functional Magnetic Resonance Imaging Study of Neural Dissociations between Brand and Person Judgments
5. Automatic Effects of Brand Exposure on Motivated Behavior: How Apple Makes You "Think Different"
6. Reconsidering Baron and Kenny: Myths and Truths about Mediation Analysis
7. WHEN WE NEED A HUMAN: MOTIVATIONAL DETERMINANTS OF ANTHROPOMORPHISM
8. The Ties That Bind: Measuring the Strength of Consumers’ Emotional Attachments to Brands
9. Gaming with Mr. Slot or Gaming the Slot Machine? Power, Anthropomorphism, and Risk Perception
10. Brands as Intentional Agents Framework: How Perceived Intentions and Ability Can Map Brand Perception (Journal of Consumer Psychology)

Their papers

• Internet of Things and Big Data as enablers for business digitalization strategies (2020) — 416 citations
• Brand anthropomorphism: Conceptualization, measurement, and impact on brand personality and loyalty (2015) — 168 citations
• An Italian version of the 10-item Big Five Inventory: An application to hedonic and utilitarian shopping values☆ (2015) — 156 citations
• Luxury purchasing among older consumers: exploring inferences about cognitive Age, status, and style motivations (2015) — 93 citations
• Determinants of Regular and Occasional Consumers' Intentions to Buy Organic Food (2012) — 296 citations
• The role of SME entrepreneurs’ innovativeness and personality in the adoption of innovations (2008) — 450 citations
• Brand personality: How to make the metaphor fit? (2001) — 439 citations