David Strutton

Sociology and Political Science · 2007–2016

A researcher in the Science corpus: 6 papers; trusts 7 researchers and is trusted by 8 researchers here, as inferred from the citation graph.

Subfields

• Sociology and Political Science — 66 citations into it; #7,093 of 22,756 by trust here, #2,012 by citations
• Marketing — 52 citations into it; #2,134 of 6,289 by trust here, #937 by citations
• Organizational Behavior and Human Resource Management — 21 citations into it
• Social Psychology — 9 citations into it
• Gender Studies — 7 citations into it; #3,903 of 4,924 by trust here, #922 by citations
• Management Science and Operations Research — 5 citations into it

Whom David Strutton trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

1. R. Burke Johnson
2. Terry L. Childers
3. Jennifer Edson Escalas
4. R. Rosenthal
5. Anthony J. Onwuegbuzie
6. Riadh Ladhari
7. Michael Rutter
8. Jason Ho
9. Jure Leskovec
10. Christopher L. Carr

Who trusts David Strutton overall

1. David G. Taylor
2. Jameson L. Hayes
3. Abdallah Q. Bataineh
4. Arne Floh
5. Martin Eisend

Papers from David Strutton's perspective

Ordered by how strongly the researchers David Strutton trusts endorse each paper. Same corpus, a different order for every researcher.

1. Mixed Methods Research: A Research Paradigm Whose Time Has Come
2. HEDONIC AND UTILITARIAN MOTIVATIONS FOR ONLINE RETAIL SHOPPING BEHAVIOR
3. Why Pass on Viral Messages? Because They Connect Emotionally
4. The dynamics of viral marketing
5. Looking at, looking up or keeping up with people?: motives and use of facebook
6. The influence of online product recommendations on consumers' online choices
7. The Interactive Advertising Model
8. Implications of Resilience Concepts for Scientific Understanding (Annals of the New York Academy of Sciences)
9. Reconsidering Models of Influence: The Relationship between Consumer Social Networks and Word-of-Mouth Effectiveness (Journal of Advertising Research)
10. Direct and indirect effects of self-image congruence on brand loyalty

Their papers

• Exploring the relationship between celebrity endorser effects and advertising effectiveness (2008) — 726 citations
• Modeling Influences on Impulse Purchasing Behaviors During Online Marketing Transactions (2007) — 191 citations
• Friends, Fans, and Followers: Do Ads Work on Social Networks? (2011) — 696 citations
• Self-Enhancement as a Motivation for Sharing Online Advertising (2012) — 196 citations
• Investigating generational differences in e-WOM behaviours (2011) — 102 citations
• Does Facebook usage lead to conspicuous consumption?: The role of envy, narcissism and self-promotion (2016) — 140 citations