Mariana Cruz
Marketing · 2016
A researcher in the Science corpus: 1 paper; trusts 24 researchers and is trusted by 5 researchers here, as inferred from the citation graph.
Subfields
- Marketing — 14 citations into it; #3,166 of 6,289 by trust here, #5,673 by citations
- Organizational Behavior and Human Resource Management — 13 citations into it; #4,728 of 8,741 by trust here, #7,932 by citations
- Sociology and Political Science — 11 citations into it
Whom Mariana Cruz trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
- Sameer Hosany
- Christian M. Ringle
- Haemoon Oh
- T. Dagger
- Anu Helkkula
- Tom J Brown
- Aikaterini Manthiou
- Seunghyun Kim
- Ann Marie Fiore
- Marko Sarstedt
Who trusts Mariana Cruz overall
Papers from Mariana Cruz's perspective
Ordered by how strongly the researchers Mariana Cruz trusts endorse each paper. Same corpus, a different order for every researcher.
- Satisfaction: A Behavioral Perspective on the Consumer
- Multivariate Data Analysis (Technometrics)
- Co-creation experiences: The next practice in value creation
- Development of a Scale to Measure Memorable Tourism Experiences (European Journal of Tourism Research)
- Managing the Total Customer Experience
- Exploring the essence of memorable tourism experiences.
- A Critical Review of Construct Indicators and Measurement Model Misspecification in Marketing and Consumer Research
- Spreading the word: Investigating antecedents of consumers’ positive word-of-mouth intentions and behaviors in a retailing context
- Measuring Experience Economy Concepts: Tourism Applications
- Dimensions of Cruisers’ Experiences, Satisfaction, and Intention to Recommend
Their papers
- Dimensions and outcomes of experience quality in tourism: The case of Port wine cellars (2016) — 180 citations