G. Gorn

Social Psychology · 2001–2016

A researcher in the Science corpus: 6 papers; trusts 1 researcher and is trusted by 12 researchers here, as inferred from the citation graph.

Subfields

Whom G. Gorn trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

  1. Michel Tuan Pham
  2. Stephen A. Spiller
  3. J. Lerner

Who trusts G. Gorn overall

  1. Michel Tuan Pham
  2. Lauren I. Labrecque
  3. Henrik Hagtvedt
  4. Ji Hee Song
  5. K. White
  6. Joel B. Cohen
  7. JoAndrea Hoegg
  8. George R. Milne
  9. Jannick Bettels
  10. Christopher Y. Olivola

Papers from G. Gorn's perspective

Ordered by how strongly the researchers G. Gorn trusts endorse each paper. Same corpus, a different order for every researcher.

  1. Effects of Brand Logo Complexity, Repetition, and Spacing on Processing Fluency and Judgment
  2. Beyond valence: Toward a model of emotion-specific influences on judgement and choice
  3. Visual and verbal processing strategies in comprehension and judgment
  4. Individual Differences in Haptic Information Processing: The "Need for Touch" Scale
  5. In Search of a Surrogate for Touch: The Effect of Haptic Imagery on Perceived Ownership
  6. Individual Differences in the Centrality of Visual Product Aesthetics: Concept and Measurement
  7. Building Strong Brands in Asia: Selecting the Visual Components of Image to Maximize Brand Strength
  8. Search and Alignment in Judgment Revision: Implications for Brand Positioning
  9. Spotlights, Floodlights, and the Magic Number Zero: Simple Effects Tests in Moderated Regression
  10. Managing sensory expectations concerning products and brands: Capitalizing on the potential of sound and shape symbolism

Their papers