Amitava Chattopadhyay
Marketing · 2002–2016
A researcher in the Science corpus: 10 papers; trusts 2 researchers and is trusted by 11 researchers here, as inferred from the citation graph.
Subfields
- Marketing — 29 citations into it; #3,568 of 6,289 by trust here, #655 by citations
- Sociology and Political Science — 23 citations into it; #18,226 of 22,756 by trust here, #2,678 by citations
- Social Psychology — 16 citations into it; #7,205 of 15,694 by trust here, #5,937 by citations
- Cognitive Neuroscience — 9 citations into it; #8,751 of 10,852 by trust here, #8,619 by citations
- Strategy and Management — 6 citations into it
Whom Amitava Chattopadhyay trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
Who trusts Amitava Chattopadhyay overall
Papers from Amitava Chattopadhyay's perspective
Ordered by how strongly the researchers Amitava Chattopadhyay trusts endorse each paper. Same corpus, a different order for every researcher.
- Behavioral Law and Economics: Experimental Tests of the Endowment Effect and the Coase Theorem
- Effects of Brand Logo Complexity, Repetition, and Spacing on Processing Fluency and Judgment
- Unconscious Affective Reactions to Masked Happy Versus Angry Faces Influence Consumption Behavior and Judgments of Value (Personality and Social Psychology Bulletin)
- Measuring the Hedonic and Utilitarian Dimensions of Consumer Attitude
- Individual Differences in Haptic Information Processing: The "Need for Touch" Scale
- Using Online Conversations to Study Word-of-Mouth Communication
- In Search of a Surrogate for Touch: The Effect of Haptic Imagery on Perceived Ownership
- Individual Differences in the Centrality of Visual Product Aesthetics: Concept and Measurement
- Inducing word-of-mouth by eliciting surprise ? a pilot investigation
- Building Strong Brands in Asia: Selecting the Visual Components of Image to Maximize Brand Strength
Their papers
- Waiting for the Web: How Screen Color Affects Time Perception (2004) — 385 citations
- Rethinking Marketing Programs for Emerging Markets (2002) — 327 citations
- The Devaluation Effect: Activating a Need Devalues Unrelated Objects (2003) — 230 citations
- The Persuasive Role of Incidental Similarity on Attitudes and Purchase Intentions in a Sales Context (2010) — 209 citations
- Consumer Control and Empowerment: A Primer (2002) — 376 citations
- The Different Roles of Product Originality and Usefulness in Generating Word of Mouth (2011) — 233 citations
- Name Letter Branding: Valence Transfers When Product Specific Needs Are Active (2005) — 139 citations
- Does Your Company Have the Right Logo? How and Why Circular- and Angular-Logo Shapes Influence Brand Attribute Judgments (2016) — 267 citations
- On the Perceived Value of Money: The Reference Dependence of Currency Numerosity Effects (2007) — 158 citations
- Hearing Voices: The Impact of Announcer Speech Characteristics on Consumer Response to Broadcast Advertising (2002) — 123 citations