Ram Bezawada

Marketing · 2013–2016

A researcher in the Science corpus: 3 papers; trusts 27 researchers and is trusted by 1 researcher here, as inferred from the citation graph.

Subfields

Whom Ram Bezawada trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

  1. Koen Pauwels
  2. Kenneth Train
  3. Shuba Srinivasan
  4. Dominique M. Hanssens
  5. Kusum L. Ailawadi
  6. Michael Trusov
  7. Vincent R. Nijs
  8. Marnik G. Dekimpe
  9. Sourafel Girma
  10. P. Ngobo

Who trusts Ram Bezawada overall

  1. P. K. Kannan
  2. Kofi Osei-Frimpong
  3. Yiyi Li
  4. Ramkumar Janakiraman
  5. J. Aschemann‐Witzel
  6. Weng Marc Lim
  7. Evert de Haan
  8. Dongmei Cao

Papers from Ram Bezawada's perspective

Ordered by how strongly the researchers Ram Bezawada trusts endorse each paper. Same corpus, a different order for every researcher.

  1. The Category-Demand Effects of Price Promotions
  2. Using Online Conversations to Study Word-of-Mouth Communication
  3. Discrete Choice Methods with Simulation by Kenneth E. Train
  4. Do Promotions Benefit Manufacturers, Retailers, or Both? (Management Sciences)
  5. Pursuing the Value-Conscious Consumer: Store Brands versus National Brand Promotions
  6. The Long-Term Effects of Price Promotions on Category Incidence, Brand Choice, and Purchase Quantity
  7. Effects of Word-of-Mouth versus Traditional Marketing: Findings from an Internet Social Networking Site
  8. Return on Marketing: Using Customer Equity to Focus Marketing Strategy
  9. Does Chatter Really Matter? Dynamics of User-Generated Content and Stock Performance (Marketing science (Providence, R.I.))
  10. Towards understanding consumer response to stock-outs

Their papers