Does Chatter Really Matter? Dynamics of User-Generated Content and Stock Performance

By Seshadri Tirunillai, Gerard J. Tellis. Marketing science (Providence, R.I.), 2012

630 citations recorded by the source corpus.

View Paper: https://www.semanticscholar.org/paper/bde30cb67e9f4fb47891a27f02fa76ecef254ca6

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Citations in the corpus

Evaluation and decision making in social media marketing (2017, background): “Tirunillai and Tellis (2012) demonstrate that online reviews and “chatter” are indicators of stock market performance, whilst Luo et al. (2013) 16 MD 55,1 show that social media-based metrics are leading indicators of firm equity value.”
Social Media and Firm Equity Value (2013, methodology): “…spend considerably more time and effort in social media interactions (i.e., writing reviews and posting blogs) presumably have higher brand commitment and loy-alty, thereby contributing more to ﬁrm equity value (Gupta et al. 2004, Fornell et al. 2006, Luo et al. 2010, Tirunillai and Tellis 2012).”
Word of mouth and interpersonal communication: A review and directions for future research (2014, background): “Researchers have begun using text mining and natural language processing to pull insights from large corpuses of written information (Netzer, Feldman, Goldenberg, & Fresco, 2012; Tirunillai & Tellis, 2012).”
Mine Your Own Business: Market-Structure Surveillance Through Text Mining (2012, background): “Seshadri and Tellis (2012) demonstrated that product “chat-ter,” deﬁned by the magnitude, sentiment, and star ratings of product reviews, can predict ﬁrms’ stock performances.”
Service Innovativeness and Firm Value (2013, methodology): “However, at the firm level, managers should also consider other important consequent variables, such as firm value and firm risk (Fang, Palmatier, and Grewal 2011; McAlister, Srinivasan, and Kim 2007; Sood and Tellis 2009; Srinivasan and Hanssens 2009; Tirunillai and Tellis 2012).”
What We Know and Don't Know about Online Word-of-Mouth: A Review and Synthesis of the Literature (2014, background): “…and Streukens 2009; Cheung et al. 2009), UseNet groups (e.g., Godes and Mayzlin 2004), product reviews (Lee and Youn 2009; Sen and Lerman 2007; Tirunillai and Tellis 2012), blogs (Dhar and Chang 2009; Kozinets et al. 2010; Thorson and Rodgers 2006), and social networking sites (SNS) (Dwyer…”
A Thematic Exploration of Digital, Social Media, and Mobile Marketing: Research Evolution from 2000 to 2015 and an Agenda for Future Inquiry (2016, methodology): “With the exception of DSMM research that has used time-series data to look for short-versus long-term effects (e.g., Moe and Trusov 2011; Stephen and Galak 2012; Tirunillai and Tellis 2012; Trusov, Bucklin, and Pauwels 2009), most studies in the DSMM literature represent single points in time.”
What Are Likes Worth? A Facebook Page Field Experiment (2017, background): “…and Venkataraman 2010; Clemons, Gao, and Hitt 2006; Dellarocas, Zhang, and Awad 2007; Duan, Gu, and Whinston 2008; Liu 2006; Moe and Trusov 2011; Tirunillai and Tellis 2012; Zhu and Zhang 2010), and aggregate online sources (King, Racherla, and Bush 2014; Sonnier, McAlister, and Rutz 2011).”
More than Words: The Influence of Affective Content and Linguistic Style Matches in Online Reviews on Conversion Rates (2013, background): “Gerard Pfann is Professor of Econometrics of Markets and Organizations, Departments of Quantitative Economics and Organizational Strategy, School of Business and Economics, Maastricht University, (e-mail: G.Pfann@maastrichtuniversity.nl).”
From Social to Sale: The Effects of Firm-Generated Content in Social Media on Customer Behavior (2016, methodology): “Following recent literature (e. g., Das and Chen 2007; Tirunillai and Tellis 2012), we rely on the naive Bayes algorithm/classi ﬁ er to categorize the valence or the sentiment of the postings: FGC receptivity takes into account customers ’ response to social media messages, and FGC susceptibility…”
Personal or Product Reputation? Optimizing Revenues in the Sharing Economy (2019, background): “Generally, literature investigating the impacts of product reviews on choices, intentions, and sales is quite vast (e.g., Chevalier and Mayzlin 2006; Sen and Lerman 2007; Lee and Youn 2009; Tirunillai and Tellis 2012).”
Effects of the intensity of use of social media on brand equity: An empirical study in a tourist destination (2018, background): “, 2016) and online surveys of web pages (Tirunillai and Tellis, 2012), there are few studies that incorporate different types of social networks for comparative purposes, with exceptions (Smith et al.”