Jennifer E. Rowley
Sociology and Political Science · 2000–2020
A researcher in the Science corpus: 16 papers; trusts 56 researchers and is trusted by 56 researchers here, as inferred from the citation graph.
Subfields
- Sociology and Political Science — 116 citations into it; #3,363 of 22,756 by trust here, #4,924 by citations
- Information Systems and Management — 81 citations into it; #273 of 3,842 by trust here, #742 by citations
- Organizational Behavior and Human Resource Management — 63 citations into it; #2,377 of 8,741 by trust here, #4,719 by citations
- Marketing — 58 citations into it; #1,386 of 6,289 by trust here, #1,963 by citations
- Communication — 36 citations into it
- Strategy and Management — 35 citations into it; #8,204 of 10,874 by trust here, #4,582 by citations
- Artificial Intelligence — 16 citations into it
- General Health Professions — 15 citations into it; #1,628 of 4,781 by trust here, #4,131 by citations
Whom Jennifer E. Rowley trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
- Andy Field
- V. Zeithaml
- Roland T. Rust
- Mohammed Al-Hawari
- Jeremy Miles
- Kenneth K. Boyer
- Thomas D. Wilson
- J. Pallant
- Gunther Eysenbach
- Gwo-Guang Lee
Who trusts Jennifer E. Rowley overall
- Tiia Vissak
- David M. Beskow
- J. Douglas
- Young A. Park
- Geraint Holliman
- M. Farooq
- Gobinda Roy
- Maryati Mohd. Yusof
- Mumtaz Ali Memon
- Yingjie Hu
Papers from Jennifer E. Rowley's perspective
Ordered by how strongly the researchers Jennifer E. Rowley trusts endorse each paper. Same corpus, a different order for every researcher.
- E-Service and the Consumer (International Journal of Electronic Commerce)
- Social Network Analysis: Methods and Applications
- Users of the world, unite! The challenges and opportunities of Social Media
- Does Chatter Really Matter? Dynamics of User-Generated Content and Stock Performance (Marketing science (Providence, R.I.))
- Can You Measure the ROI of Your Social Media Marketing
- Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology
- How do consumers search for and appraise health information on the world wide web? Qualitative study using focus groups, usability tests, and in-depth interviews (British medical journal)
- Market-driven versus driving markets
- Believe it or not: Factors influencing credibility on the Web (J. Assoc. Inf. Sci. Technol.)
- Advertising Content and Consumer Engagement on Social Media: Evidence from Facebook (Management Sciences)
Their papers
- Understanding digital content marketing (2008) — 299 citations
- Setting the future of digital and social media marketing research: Perspectives and research propositions (2020) — 2,503 citations
- Business to business digital content marketing: Marketers’ perceptions of best practice (2014) — 454 citations
- The wisdom hierarchy: representations of the DIKW hierarchy (2007) — 1,729 citations
- An analysis of the e-service literature: towards a research agenda (2006) — 557 citations
- Using case studies in research (2002) — 1,431 citations
- Designing and using research questionnaires (2014) — 591 citations
- Young people's use of online social networking sites – a uses and gratifications perspective (2010) — 494 citations
- Evaluation and decision making in social media marketing (2017) — 152 citations
- Trust and Credibility in Web-Based Health Information: A Review and Agenda for Future Research (2017) — 474 citations
- Knowledge sharing amongst academics in UK universities (2013) — 419 citations
- Conducting research interviews (2012) — 1,079 citations
- Entrepreneurial marketing in small businesses: A conceptual exploration (2011) — 360 citations
- Towards a multidisciplinary definition of innovation (2009) — 1,723 citations
- Designing student feedback questionnaires (2003) — 101 citations
- Product search in e‐shopping: a review and research propositions (2000) — 304 citations