The Positive and Negative Effects of Switching Costs on Relational Outcomes

By Michael A. Jones, Kate L. Reynolds, David L. Mothersbaugh, S. Beatty. 2007

530 citations recorded by the source corpus.

Subfields: Marketing, Organizational Behavior and Human Resource Management

View Paper: https://www.semanticscholar.org/paper/ebc80c51d68395376857f358a0416c4b1184fcf4

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Marketing

  1. S. Tanford
  2. Sunghyup Sean Hyun
  3. Heesup Han
  4. Markus Blut
  5. Chul Jeong
  6. Heiner Evanschitzky
  7. Allison R. Johnson
  8. Matthew Thomson

In Organizational Behavior and Human Resource Management

  1. S. Tanford
  2. Heesup Han
  3. Sunghyup Sean Hyun
  4. Markus Blut
  5. Chul Jeong
  6. Heiner Evanschitzky
  7. Allison R. Johnson
  8. I. Ishaq

Citations in the corpus