Marieke L. Fransen

Marketing · 2008–2015

A researcher in the Science corpus: 3 papers; trusts 2 researchers and is trusted by 0 researchers here, as inferred from the citation graph.

Subfields

Whom Marieke L. Fransen trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

  1. Justin P. Johnson
  2. Barbara J. Phillips
  3. Martin Eisend
  4. Paul J Silvia
  5. John A. Bargh
  6. Peeter W. J. Verlegh

Who trusts Marieke L. Fransen overall

  1. Liselot Hudders
  2. Bartosz W. Wojdynski

Papers from Marieke L. Fransen's perspective

Ordered by how strongly the researchers Marieke L. Fransen trusts endorse each paper. Same corpus, a different order for every researcher.

  1. The nature and function of self-esteem: Sociometer theory
  2. Two-sided advertising: A meta-analysis
  3. Sales and sincerity: The role of relational framing in word-of-mouth marketing
  4. Vigilant against Manipulation: The Effect of Regulatory Focus on the Use of Persuasion Knowledge
  5. Forced Exposure and Psychological Reactance: Antecedents and Consequences of the Perceived Intrusiveness of Pop-Up Ads
  6. Comparing TV Ads and Advergames Targeting Children: The Impact of Persuasion Knowledge on Behavioral Responses
  7. Cognitive Responses to Negative and Comparative Political Advertising
  8. Targeted Advertising and Advertising Avoidance
  9. Reactance and the dynamics of disagreement: multiple paths from threatened freedom to resistance to persuasion
  10. Reflecting on Six Decades of Selective Exposure Research: Progress, Challenges, and Opportunities

Their papers