Altaf Merchant
Gender Studies · 2010–2018
A researcher in the Science corpus: 5 papers; trusts 5 researchers and is trusted by 3 researchers here, as inferred from the citation graph.
Subfields
- Gender Studies — 10 citations into it; #2,773 of 4,924 by trust here, #3,144 by citations
- Literature and Literary Theory — 10 citations into it
- Cognitive Neuroscience — 7 citations into it
Whom Altaf Merchant trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
- M. Conway
- Jennifer Edson Escalas
- José L. Roldán
- M. Beverland
- Constantine Sedikides
- G. Hawthorne
- Kathryn A. Braun-LaTour
- Jörg Henseler
- Daniel M. Oppenheimer
- Kristopher J Preacher
Who trusts Altaf Merchant overall
Papers from Altaf Merchant's perspective
Ordered by how strongly the researchers Altaf Merchant trusts endorse each paper. Same corpus, a different order for every researcher.
- No Pain, No Gain: A Critical Review of the Literature on Signaling Unobservable Product Quality
- Can people feel happy and sad at the same time? (Journal of Personality and Social Psychology)
- Sensory-perceptual episodic memory and its context: autobiographical memory. (Philosophical transactions of the Royal Society of London. Series B, Biological sciences)
- Brand authentication: creating and maintaining brand auras
- A Dynamic Model of Brand Choice When Price and Advertising Signal Product Quality
- A blast from the past: The terror management function of nostalgia.
- Balancing Time Perspective in Pursuit of Optimal Functioning
- Effects of advertising-evoked vicarious nostalgia on brand heritage
- The impact of brand credibility on consumer price sensitivity
- Revenue Premium as an Outcome Measure of Brand Equity
Their papers
- How personal nostalgia influences giving to charity (2011) — 93 citations
- Charitable organizations' storytelling influence on donors' emotions and intentions (2010) — 209 citations
- Cognitive outcomes of brand heritage: A signaling perspective (2018) — 149 citations
- Emphasizing brand heritage: Does it work? And how? (2016) — 163 citations
- Effects of advertising-evoked vicarious nostalgia on brand heritage (2013) — 235 citations