C. Mathwick
Marketing · 2001–2013
A researcher in the Science corpus: 5 papers; trusts 2 researchers and is trusted by 65 researchers here, as inferred from the citation graph.
Subfields
- Marketing — 23 citations into it; #157 of 6,289 by trust here, #172 by citations
- Organizational Behavior and Human Resource Management — 7 citations into it; #407 of 8,741 by trust here, #669 by citations
Whom C. Mathwick trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
Who trusts C. Mathwick overall
- J. Castañeda
- Ann Marie Fiore
- Joel E. Collier
- Raquel Sánchez-Fernández
- G. Shergill
- Helge Thorbjørnsen
- Frank T. Piller
- Haeyoung Lee
- Haemoon Oh
- Bernd H. Schmitt
Papers from C. Mathwick's perspective
Ordered by how strongly the researchers C. Mathwick trusts endorse each paper. Same corpus, a different order for every researcher.
- Measuring the Customer Experience in Online Environments: A Structural Modeling Approach
- Co-creation experiences: The next practice in value creation
- We Are What We Post? Self‐Presentation in Personal Web Space
- Predicting the Present with Google Trends
- 8 Social Hierarchy: The Self‐Reinforcing Nature of Power and Status
- Beyond the “Like” Button: The Impact of Mere Virtual Presence on Brand Evaluations and Purchase Intentions in Social Media Settings
- Predicting consumer behavior with Web search (Proceedings of the National Academy of Sciences of the United States of America)
- Friend Networking Sites and Their Relationship to Adolescents' Well-Being and Social Self-Esteem (Cyberpsychology, Behavior, and Social Networking)
- Refining the theory of basic individual values. (Journal of Personality and Social Psychology)
- Can You Measure the ROI of Your Social Media Marketing
Their papers
- Play, Flow, and the Online Search Experience (2004) — 654 citations
- Understanding the online consumer: A typology of online relational norms and behavior (2002) — 341 citations
- Consumer Power: Evolution in the Digital Age (2013) — 634 citations
- The effect of dynamic retail experiences on experiential perceptions of value: an Internet and catalog comparison (2002) — 599 citations
- Experiential value: Conceptualization, measurement and application in the catalog and Internet shopping environment. (2001) — 2,393 citations