Consumer Power: Evolution in the Digital Age

By Lauren I. Labrecque, J. Esche, C. Mathwick, Thomas P. Novak, Charles F. Hofacker. 2013

634 citations recorded by the source corpus.

Subfields: Business and International Management, Marketing, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/e2663d3ab665b0889fb7939cec8be42b51c3ace3

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Business and International Management

1. Niklas Egels-Zandén

In Marketing

1. G. Viglia
2. Chen-Ya Wang
3. Graziano Abrate
4. L. Wu
5. J. Hagberg
6. Kay Peters
7. Niklas Egels-Zandén
8. Yubo Chen

In Sociology and Political Science

1. G. Viglia
2. Chen-Ya Wang
3. L. Wu
4. J. Hagberg
5. Kay Peters
6. Niklas Egels-Zandén
7. Yubo Chen
8. Björn Ognibeni

Citations in the corpus

• When Hostile Consumers Wreak Havoc on Your Brand: The Phenomenon of Consumer Brand Sabotage (2016, background): “As only a few examples, new technologies such as the Internet, social media, and smart mobile devices empower consumers to implement CBS much more easily (Labrecque et al. 2013).”
• Social Media Metrics — A Framework and Guidelines for Managing Social Media (2013, background): “Hennig-Thurau et al. (2010) recently describe this effect as marketing " pinball " (see also Labrecque et al. (2013), on consumer power).”
• The Impact of Power on Service Customers’ Willingness to Post Online Reviews (2016, background): “As a result, some of these top contributors wield a great deal of power in the forums, as less seasoned users seek their opinions when making a buying decision (Labrecque et al. 2013).”
• Beyond anger: A deeper look at consumer animosity (2015, neutral): “Firms now face more culturally diverse and globally connected markets than ever before (Wan, Luk, & Chow, 2014), and consumer power is increasing in a digitally connected world (Labrecque et al., 2013).”
• The digitalization of retailing: an exploratory framework (2016, background): “…2012). e It has been argued that the proliferation of digital technologies, the Internet, and social media are related to growing consumer power (Labrecque et al. , 2013). a Doherty and Ellis-Chadwick (2010) claim that with digitalization, there is a change of power in favour of consumers due…”
• Personal or Product Reputation? Optimizing Revenues in the Sharing Economy (2019, background): “Paradoxically, while consumers concur that negative reviews are very helpful in evaluating services (Labrecque et al. 2013), people show a tendency to provide exceptionally high review scores to sellers, a phenomenon that is also documented in other P2P market places such as Ebay (Bolton et al.…”
• Reading on Paper and Digitally: What the Past Decades of Empirical Research Reveal (2017, background): “…the digital age has come with many benefits, including rapid and expanded access to information and untold networking capabilities (Castells, 2011; Labrecque, vor dem Esche, Mathwick, Novak, & Hofacker, 2013; Usluel, 2016), questions remain about the implications of such digital access and the…”