Tun-Min (Catherine) Jai

Marketing · 2017–2020

A researcher in the Science corpus: 3 papers; trusts 7 researchers and is trusted by 0 researchers here, as inferred from the citation graph.

Subfields

Whom Tun-Min (Catherine) Jai trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

  1. Tibert Verhagen
  2. H. Chang
  3. Rajesh Rajaguru
  4. Willemijn M. van Dolen
  5. Eun Young Kim

Papers from Tun-Min (Catherine) Jai's perspective

Ordered by how strongly the researchers Tun-Min (Catherine) Jai trusts endorse each paper. Same corpus, a different order for every researcher.

  1. Impulse Buying: Its Relation to Personality Traits and Cues
  2. External and internal trigger cues of impulse buying online
  3. Stimulus-Organism-Response Reconsidered: An Evolutionary Step in Modeling (Consumer) Behavior
  4. Human Brands: Investigating Antecedents to Consumers’ Strong Attachments to Celebrities
  5. Prospect theory: An analysis of decision under risk Econometrica 47
  6. Celebrity endorsements: Influence of a product-endorser match on Millennials attitudes and purchase intentions
  7. Manipulating Ad Message Involvement through Information Expectancy: Effects on Attitude Evaluation and Confidence
  8. Motion Picture-Induced Visual, Vocal and Celebrity Effects on Tourism Motivation: Stimulus Organism Response Model
  9. The effects of discount level, price consciousness and sale proneness on consumers' price perception and behavioral intention
  10. Profiling fashion innovators

Their papers