Creating Growth With Services

By Mohanbir S. Sawhney, Sridhar Balasubramanian, Vish V. Krishnan. 2004

414 citations recorded by the source corpus.

View Paper: https://www.semanticscholar.org/paper/a84ec46998d3e87cfe697f61cbddfa5ce570b0db

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Citations in the corpus

Effect of Service Transition Strategies on Firm Value (2008, background): “The resultant service-based initiatives have been successful in many cases, but there also are noticeable failures, including Intel’s move to Web-based services and Boeing’s offer of financial services (Sawhney, Balasubramanian, and Krishnan 2004).”
Towards an operations strategy for product-centric servitization (2009, background): “Methods for the delivery of services are proposed together with some of the potential barriers to success (Oliva and Kallenberg, 2003; Sawhney et al., 2004; Gebauer et al., 2004; Brax, 2005).”
Editorial Notes - The Growth of Interest in Services Management: Opportunities for Information Systems Scholars (2006, background): “firms require capabilities to reconfigure activities and add new ones (Sawhney et al. 2004).”
Competitive advantage through service differentiation by manufacturing companies (2011, background): “, 2007), during which a company must focus on customization, integration of goods, and/or services, and support for customers on an ongoing basis throughout the product lifecycle (Potts, 1988; Sawhney et al., 2004; Tuli et al., 2007).”
Servitization and deservitization: Overview, concepts, and definitions (2017, unknown): “Prior research confirms that an established product-centric organizational culture and business logic may impede service growth (Bowen, Siehl, & Schneider, 1989; Gebauer & Friedli, 2005; Homburg, Fassnacht, & Guenther, 2003; Sawhney et al., 2004).”
Digital product innovation within four classes of innovation networks (2016, background): “Other examples of the federated form of innovation network can be found in ﬁ rms that provide integrated solutions and services (Sawhney et al ., 2004) including IBM, Accenture and UPS.”
Mastering the Transition to Product-Service Provision: Insights into Business Models, Learning Activities, and Capabilities (2014, background): “He has published in several distinguished international journals, including California Management Review , International Journal of”
Why Do Servitized Firms Fail? A Risk-Based Explanation (2015, background): “While other aspects of service strategies have been intensively studied in the literature, concomitant risk consequences have received little empirical attention (Nordin et al, 2011; Sawhney et al., 2004).”
Exploitation or exploration in service business development? : Insights from a dynamic capabilities perspective (2010, background): “Sawhney et al. (2004) argue that these opportunities can be also seized by either adding services to the adjacent customer activity chain (spatial expansion) or reconfiguring the control and structure within the adjacent activity chain (spatial reconfiguration).”
Experience Marketing: Concepts, Frameworks and Consumer Insights (2011, methodology): “Frow and Payne (2007) list methodologies for identifying and mapping touchpoints, including process mapping (Shostack, 1987), serviceblueprinting (Kingman-Brundage, 1989) and customer-firm touchpoint analysis (Sawhney et al., 2004).”