Blatant benevolence and conspicuous consumption: when romantic motives elicit strategic costly signals.
By Vladas Griskevicius, Joshua M. Tybur, Jill M. Sundie, Robert B. Cialdini, Geoffrey F. Miller, D. Kenrick. Journal of Personality and Social Psychology, 2007
712 citations recorded by the source corpus.
Subfields: Marketing, Social Psychology, Visual Arts and Performing Arts
View Paper: https://www.semanticscholar.org/paper/59687cb9f640dbf5ffae8f306823276009114a05
How researchers see this paper
The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.
In Marketing
- Jennifer J. Argo
- Anders Gustafsson
- Nancy J. Sirianni
- Tobias Otterbring
- Christine Ringler
- Jon K. Maner
- Vladas Griskevicius
- Christine Eckert
In Social Psychology
- Mark Schaller
- Damian R. Murray
- Steven L. Neuberg
- D. Kenrick
- Michael I. Norton
- M. van Vugt
- Elizabeth W. Dunn
- M. Del Giudice
In Visual Arts and Performing Arts
Citations in the corpus
- Social benefits of luxury brands as costly signals of wealth and status (2011, background): “Psychological research has confirmed that the desire for status is an important force driving the market for luxury goods (Dreze & Nunez, 2009; Griskevicius et al., 2007; Haselton, Mortezaie, Pillsworth, Bleske-Rechek & Frederick, 2007; Mandel, Petrova & Cialdini, 2006; Rucker & Galinski, 2008,…”
- The evolutionary basis of risky adolescent behavior: implications for science, policy, and practice. (2012, background): “, 2007, 2009; Mussweiler & Förster, 2000; Wilson & Daly, 2004) but also more altruistic behavior (e.g., donating money generously, displaying heroic altruism; Griskevicius et al., 2007; Iredale, Van Vugt, & Dunbar, 2008).”
- Feeling Good About Giving: The Benefits (and Costs) of Self-Interested Charitable Behavior (2009, background): “Indeed, social scientists have identified a host of ways in which charitable behavior can lead to benefits for the giver, whether economically via tax breaks (Clotfelter, 1985, 1997; Reece & Zieschang 1985), socially via signaling one’s wealth or status (Becker 1974; Glazer & Konrad 1996; Griskevici”
- Conspicuous conservation: The Prius halo and willingness to pay for environmental bona fides (2014, background): “A number of studies have documented the importance of social norms in motivating conservation (e.g., Griskevicius et al., 2007, 2010; Allcott, 2009; Ayres et al., 2009; Goldstein et al., 2008).”
- Risk-taking as a situationally sensitive male mating strategy (2008, background): “001 designed ultimately to increase reproductive success (e.g., Ackerman et al., 2006; Griskevicius et al., 2007).”
- Saving Power to Conserve Your Reputation? The Effectiveness of Private versus Public Information (2012, neutral): “Psychologists find that a prosocial reputation is valuable, allowing consumers to obtain a number of non-market goods such as trust (Barclay, 2004), friends, allies, romantic partners (Griskevicius et al., 2007; Miller, 2009) and leadership positions (Hardy & Van Vugt, 2006).”
- Viral marketing: Motivations to forward online content (2010, background): “Although one might consider the need to be altruistic and the need for individuation to be conflicting, research shows that individuals will engage in activities that are costly as a way of signaling to others useful information about themselves (Griskevicius et al., 2007).”
- Conspicuous consumption, relationships, and rivals: Women's luxury products as signals to other women (2014, background): “Luxury goods are known to serve an important function in relationships for men by helping to attract romantic partners (Griskevicius et al. 2007; Janssens et al. 2011; Sundie et al. 2011).”
- The Many Shades of Rose-Colored Glasses: An Evolutionary Approach to the Influence of Different Positive Emotions (2010, background): “Although the functional definition of pride is associated with the word " status, " note that status within an evolutionary framework is defined as having the attention and deference of others (Cummins 2005; Henrich and Gil-White 2001).”
- The Influence of Friends on Consumer Spending: The Role of Agency–Communion Orientation and Self-Monitoring (2011, background): “Specifically, in the context of shopping for the self, increased spending is often associated with selfpromotion (Griskevicius et al. 2007), a typical behavior exhibited by agentic people.”