Referral Infomediaries

By Yuxin Chen, Ganesh Iyer, V. Padmanabhan. 2002

124 citations recorded by the source corpus.

Subfields: Economics and Econometrics, Marketing, Strategy and Management

View Paper: https://www.semanticscholar.org/paper/07bcea50c795f41e546ff2d4a366dd2ca78d7a1c

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Citations in the corpus

Selling an opaque product through an intermediary: The case of disguising one's product (2008, background): “…competition etween firms.1 Previous studies have also considered how various types f intermediaries impact a market (e.g., referral infomediaries, hen et al. 2002; mass customization, Chen and Iyer 2002). his current paper extends the literature to a type of intermediary hat has not been…”
How the Internet Lowers Prices: Evidence from Matched Survey and Automobile Transaction Data (2006, result): “This interpretation of the role of exclusive territories is different from the one that Chen, Iyer, and Padmanabhan (2002) hypothesize.”
Third-Party Product Review and Firm Marketing Strategy (2005, background): “…implications of various third-party infomediaries, including third-party product reviewers (e.g., Eliashberg and Shugan 1997, Reddy et al. 1998, Chen et al. 2002, 218 Shaffer and Zettelmeyer 2002, Shugan and Winner 2003).1 These recent studies have advanced our understanding of the impact of…”
Partial-Repeat-Bidding in the Name-Your-Own-Price Channel (2004, background): “32 In recent work, Chen et al. (2002) demonstrate how the introduction of an “infomediary” may allow for enhanced price discrimination.”
Reactance to Recommendations: When Unsolicited Advice Yields Contrary Responses (2004, background): “Similarly, Haubl and Trifts (2000) and Chen et al. (2002) demonstrate beneficial effects of computer-mediated environments, both in terms of efficiently screening the potentially large set of options available and enabling efficient price and attribute comparison between considered options.”
Using Online Conversations to Study Word-of-Mouth Communication (2004, background): “See, for example, Iyer and Pazgal (2003) and Chen et al. (2002).”
Marketing in Computer-Mediated Environments: Research Synthesis and New Directions (2014, unknown): “For example, Chen, Iyer, and Padmanabhan (2002) show that the presence of an infomediary (e.g., eBay) leads to lower overall prices in the marketplace—but only when the infomediary’s reach is below a certain threshold (see also Iyer and Pazgal 2003).”