N. Wong

Marketing · with Burroughs · 2000–2013

A researcher in the Science corpus: 6 papers; trusts 2 researchers and is trusted by 27 researchers here, as inferred from the citation graph.

Subfields

• Marketing — 27 citations into it; #790 of 6,289 by trust here, #401 by citations

Whom N. Wong trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

1. Marsha L. Richins
2. L. Chaplin
3. H. Triandis
4. A. Rindfleisch
5. N. Sivanathan

Who trusts N. Wong overall

1. Bert Weijters
2. A. Alexandrov
3. James R. Lewis
4. Marsha L. Richins
5. Pao-Tiao Chuang
6. T. Hamamura
7. Byoungho Jin
8. Holger Roschk
9. L. Shrum
10. H. Baumgartner

Papers from N. Wong's perspective

Ordered by how strongly the researchers N. Wong trusts endorse each paper. Same corpus, a different order for every researcher.

1. Personality and Values Based Materialism: Their Relationship and Origins
2. The "What" and "Why" of Goal Pursuits: Human Needs and the Self-Determination of Behavior
3. Let Us Eat and Drink, for Tomorrow We Shall Die: Effects of Mortality Salience and Self-Esteem on Self-Regulation in Consumer Choice
4. Desire to Acquire: Powerlessness and Compensatory Consumption
5. Intrinsic Motivation and Self-Determination in Human Behavior
6. To do or to have? That is the question. (Journal of Personality and Social Psychology)
7. The Influence of Materialistic Inclination on Values, Life Satisfaction and Aspirations: An Empirical Analysis
8. Consumer attitudes toward marketplace globalization: Structure, antecedents and consequences
9. Cross-Sectional versus Longitudinal Survey Research: Concepts, Findings, and Guidelines
10. Materialism, Transformation Expectations, and Spending: Implications for Credit Use

Their papers

• The Safety of Objects: Materialism, Existential Insecurity, and Brand Connection (2009) — 435 citations
• Do Reverse-Worded Items Confound Measures in Cross-Cultural Consumer Research? The Case of the Material Values Scale (2003) — 542 citations
• Reconceptualizing materialism as identity goal pursuits: Functions, processes, and consequences (2013) — 307 citations
• Cultural and Situational Contingencies and the Theory of Reasoned Action: Application to Fast Food Restaurant Consumption (2000) — 483 citations
• The role of culture in the perception of service recovery (2004) — 154 citations
• Personality and Values Based Materialism: Their Relationship and Origins (2002) — 248 citations