Chanthika Pornpitakpan
2002–2008
A researcher in the Science corpus: 6 papers; trusts 1 researcher and is trusted by 68 researchers here, as inferred from the citation graph.
Whom Chanthika Pornpitakpan trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
Who trusts Chanthika Pornpitakpan overall
- Elmira Djafarova
- B. Sparks
- Zakary L. Tormala
- Yi Zeng
- Nathan Walter
- Gordon Pennycook
- Siyoung Chung
- Uma R. Karmarkar
- Oxana Trofimenko
- Andrew J. Flanagin
Papers from Chanthika Pornpitakpan's perspective
Ordered by how strongly the researchers Chanthika Pornpitakpan trusts endorse each paper. Same corpus, a different order for every researcher.
- Structural equation modeling with EQS : basic concepts, applications, and programming
- A Review and Synthesis of the Measurement Invariance Literature: Suggestions, Practices, and Recommendations for Organizational Research
- The psychology of interpersonal relations
- Validation of the Celebrity Endorsers’ Credibility Scale: Evidence From Asians
- Threats to the External Validity of Brand Extension Research
- What if your dentist looked like Tom Cruise? Applying the match‐up hypothesis to a service encounter
- Principles and practice in reporting structural equation analyses. (Psychological methods)
- Accounting for common method variance in cross-sectional research designs. (Journal of Applied Psychology)
- Determinants of Adolescents' Brand Sensitivity to Clothing
- An empirical study of innate consumer innovativeness, personal characteristics, and new-product adoption behavior
Their papers
- The Persuasiveness of Source Credibility: A Critical Review of Five Decades' Evidence (2004) — 2,113 citations
- The Effect of Celebrity Endorsers' Perceived Credibility on Product Purchase Intention (2004) — 215 citations
- Animosity towards economic giants: what the little guys think (2004) — 190 citations
- Understanding consumer animosity in an international crisis: nature, antecedents, and consequences (2008) — 188 citations
- Validation of the Celebrity Endorsers’ Credibility Scale: Evidence From Asians (2003) — 132 citations
- A Typology of Animosity and its Cross-National Validation (2002) — 177 citations