Consumer need for tactile input
By Alka Varma Citrin, D. E. Stem, Eric R. Spangenberg, M. J. Clark. 2003
240 citations recorded by the source corpus.
Subfields: Information Systems and Management, Marketing
View Paper: https://www.semanticscholar.org/paper/91c7fc1e81552f127e3bc615d7a75742304754ef
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In Information Systems and Management
In Marketing
Citations in the corpus
- Sensory cues and shoppers’ touching behaviour: the case of IKEA (2012, background): “This highlights the significance of touch for product evaluation (Citrin et al., 2003; McCabe and Nowlis, 2003; Krishna, 2006).”
- The dark side of smartphone usage: Psychological traits, compulsive behavior and technostress (2014, result): “M = Males, F = Females, NS = not significant. consistent with previous research in product evaluation (Citrin et al., 2003; Schifferstein, 2006; Workman, 2010).”