M. Sallam

Sociology and Political Science · 2012–2014

A researcher in the Science corpus: 2 papers; trusts 3 researchers and is trusted by 0 researchers here, as inferred from the citation graph.

Subfields

Whom M. Sallam trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

  1. L. J. Harrison‐Walker
  2. Noël Albert
  3. Tom J Brown
  4. Sankar Sen
  5. Peter C. Verhoef
  6. Michael Trusov
  7. Margaret C. Campbell
  8. D. Merunka

Who trusts M. Sallam overall

  1. Narissara Palusuk
  2. Justin Paul
  3. Aysegul Ermec Sertoglu
  4. Min Xiao

Papers from M. Sallam's perspective

Ordered by how strongly the researchers M. Sallam trusts endorse each paper. Same corpus, a different order for every researcher.

  1. When consumers love their brands: Exploring the concept and its dimensions
  2. Effects of Word-of-Mouth versus Traditional Marketing: Findings from an Internet Social Networking Site
  3. The role of corporate social responsibility in strengthening multiple stakeholder relationships: A field experiment
  4. Direct and indirect effects of self-image congruence on brand loyalty
  5. Spreading the word: Investigating antecedents of consumers’ positive word-of-mouth intentions and behaviors in a retailing context
  6. The effect of relational constructs on customer referrals and number of services purchased from a multiservice provider: Does age of relationship matter?
  7. E‐complaining: a content analysis of an Internet complaint forum
  8. Brand Familiarity and Advertising Repetition Effects
  9. The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty
  10. Brand Attachment and Brand Attitude Strength: Conceptual and Empirical Differentiation of Two Critical Brand Equity Drivers

Their papers