Devon DelVecchio
Marketing · 2000–2011
A researcher in the Science corpus: 4 papers; trusts 3 researchers and is trusted by 10 researchers here, as inferred from the citation graph.
Subfields
- Marketing — 21 citations into it; #1,119 of 6,289 by trust here, #3,503 by citations
- Sociology and Political Science — 9 citations into it
- Organizational Behavior and Human Resource Management — 7 citations into it; #1,990 of 8,741 by trust here, #6,415 by citations
Whom Devon DelVecchio trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
Who trusts Devon DelVecchio overall
- Mariola Palazon
- Ioannis Kareklas
- Elena Delgado-Ballester
- J. Carlson
- Rambalak Yadav
- Chris Marchegiani
- Darrel D. Muehling
- Vivek Kumar Verma
- Kristina Melis
Papers from Devon DelVecchio's perspective
Ordered by how strongly the researchers Devon DelVecchio trusts endorse each paper. Same corpus, a different order for every researcher.
- Product‐Line Length as a Competitive Tool
- The Influence of Product Variety on Brand Perception and Choice
- Judgment Under Uncertainty: Heuristics and Biases.
- How Far Can a Brand Stretch? Understanding the Role of Self-Construal
- The 1-Minute Explicit Timing Intervention: The Influence of Mathematics Problem Difficulty
- The Category-Demand Effects of Price Promotions
- CHAPTER EIGHT. Fairness as a Constraint on Profit Seeking: Entitlements in the Market
- A reference price model of brand choice for frequently purchased products.
- The Effect of Product Assortment Changes on Customer Retention
- Automobile Prices in Market Equilibrium
Their papers
- Cents or Percent? The Effects of Promotion Framing on Price Expectations and Choice (2007) — 255 citations
- The Asymmetric Effects of Extending Brands to Lower and Higher Quality (2011) — 95 citations
- Deal‐prone consumers' response to promotion: The effects of relative and absolute promotion value (2005) — 112 citations
- Moving beyond fit: the role of brand portfolio characteristics in consumer evaluations of brand reliability (2000) — 173 citations