Roger Bennett

Marketing · 2002–2009

A researcher in the Science corpus: 7 papers; trusts 4 researchers and is trusted by 42 researchers here, as inferred from the citation graph.

Subfields

Whom Roger Bennett trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

  1. John R. Rossiter
  2. Angela V. Hausman
  3. Roy F. Baumeister
  4. Y. Moogan

Who trusts Roger Bennett overall

  1. P. Santiago
  2. Tamer H. Elsharnouby
  3. Päivi Kinnunen
  4. Mike Perkins
  5. Gail Pittam
  6. J. Elander
  7. Lauri Malmi
  8. Alan Nevill
  9. Neil Harrison
  10. R. Bridgstock

Papers from Roger Bennett's perspective

Ordered by how strongly the researchers Roger Bennett trusts endorse each paper. Same corpus, a different order for every researcher.

  1. Timings and trade‐offs in the marketing of higher education courses: a conjoint approach
  2. The configuration of the university image and its relationship with the satisfaction of students
  3. Why kick the “L” out of “LEarning”? The development of students’ employability skills through part‐time working
  4. Corporate brands: what are they? What of them?
  5. Two sides to attitudinal commitment: The effect of calculative and loyalty commitment on enforcement mechanisms in distribution channels
  6. The C-OAR-SE procedure for scale development in marketing
  7. Are the strategic stars aligned for your corporate brand? (Harvard Business Review)
  8. Avoiding Competence Substitution Through Knowledge Sharing
  9. Employment branding in the knowledge economy
  10. Fairness and Retaliation: The Economics of Reciprocity (Social Science Research Network)

Their papers