Marina Puzakova
Sociology and Political Science · 2009–2018
A researcher in the Science corpus: 4 papers; trusts 21 researchers and is trusted by 8 researchers here, as inferred from the citation graph.
Subfields
- Sociology and Political Science — 64 citations into it; #7,657 of 22,756 by trust here, #5,938 by citations
- Social Psychology — 54 citations into it
- Marketing — 53 citations into it; #2,048 of 6,289 by trust here, #1,774 by citations
- Cognitive Neuroscience — 22 citations into it
- Experimental and Cognitive Psychology — 17 citations into it; #5,952 of 9,731 by trust here, #6,609 by citations
- Organizational Behavior and Human Resource Management — 16 citations into it
- Literature and Literary Theory — 12 citations into it
- Strategy and Management — 5 citations into it
Whom Marina Puzakova trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
- Andrew F. Hayes
- P. Aggarwal
- Rohini Ahluwalia
- Nicholas Epley
- Sara Kim
- Ann L. McGill
- Adam Waytz
- K. White
- Matthew Thomson
- Amit Bhattacharjee
Who trusts Marina Puzakova overall
- Roland Schroll
- D. Macinnis
- R. Perez‐Vega
- Linyun W. Yang
- Artyom Golossenko
- P. Aggarwal
- M. Avis
- Benedikt Schnurr
- V. Folkes
- Ann L. McGill
Papers from Marina Puzakova's perspective
Ordered by how strongly the researchers Marina Puzakova trusts endorse each paper. Same corpus, a different order for every researcher.
- Introduction to Mediation, Moderation, and Conditional Process Analysis: A Regression-Based Approach
- The psychology of interpersonal relations
- The Effects of Brand Relationship Norms on Consumer Attitudes and Behavior
- Are All Out-Groups Created Equal? Consumer Identity and Dissociative Influence
- When Brand Personality Matters: The Moderating Role of Attachment Styles
- Theory-based bias correction in dispositional inference: The fundamental attribution error is dead, long live the correspondence bias
- The mind in the machine: Anthropomorphism increases trust in an autonomous vehicle
- Gaming with Mr. Slot or Gaming the Slot Machine? Power, Anthropomorphism, and Risk Perception
- When Humanizing Brands Goes Wrong: The Detrimental Effect of Brand Anthropomorphization amid Product Wrongdoings
- Saving Mr. Nature: Anthropomorphism enhances connectedness to and protectiveness toward nature
Their papers
- When Humanizing Brands Goes Wrong: The Detrimental Effect of Brand Anthropomorphization amid Product Wrongdoings (2013) — 387 citations
- Better Not Smile at the Price: The Differential Role of Brand Anthropomorphization on Perceived Price Fairness (2015) — 128 citations
- Brands as Rivals: Consumer Pursuit of Distinctiveness and the Role of Brand Anthropomorphism (2018) — 170 citations
- Pushing the Envelope of Brand and Personality: Antecedents and Moderators of Anthropomorphized Brands (2009) — 125 citations