M. Avis

Marketing · 2012

A researcher in the Science corpus: 1 paper; trusts 26 researchers and is trusted by 1 researcher here, as inferred from the citation graph.

Subfields

Whom M. Avis trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

  1. Long‐Yi Lin
  2. Traci H. Freling
  3. R. McCrae
  4. J. Sweeney
  5. Robert Madrigal
  6. Paul T. Costa
  7. Yongjun Sung
  8. Susan Fournier
  9. Lawrence W. Barsalou
  10. Brian T Parker

Who trusts M. Avis overall

  1. Long‐Yi Lin

Papers from M. Avis's perspective

Ordered by how strongly the researchers M. Avis trusts endorse each paper. Same corpus, a different order for every researcher.

  1. Consumption symbols as carriers of culture: a study of Japanese and Spanish brand personality constructs. (Journal of Personality and Social Psychology)
  2. Brand personality: How to make the metaphor fit?
  3. An examination of brand personality through methodological triangulation
  4. A re-examination of the generalizability of the Aaker brand personality measurement framework
  5. A Conceptual and Measurement Comparison of Self-Congruity and Brand Personality
  6. Nature over nurture: temperament, personality, and life span development. (Journal of Personality and Social Psychology)
  7. Brand Personality Structures in the United States and Korea: Common and Culture-Specific Factors
  8. Destination image and destination personality: An application of branding theories to tourism places
  9. Lessons Learned about Consumers’ Relationships with Their Brands
  10. Dimensions of Brand Personality Attributions: A Person-Centric Approach in the German Cultural Context

Their papers