Service Innovation Viewed Through a Service-Dominant Logic Lens: A Conceptual Framework and Empirical Analysis

By Andrea Ordanini, A. Parasuraman. 2011

690 citations recorded by the source corpus.

Subfields: Marketing, Sociology and Political Science, Strategy and Management

View Paper: https://www.semanticscholar.org/paper/ece5d80ad57dcbe83d02ce6d1095390aaa6fb04f

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In Marketing

  1. Satish Nambisan
  2. Yu-Hsien Lin
  3. Anders Gustafsson
  4. Hannah Snyder
  5. Lars Witell
  6. Ching-Ying Lin
  7. I. Karpen
  8. L. Bove

In Sociology and Political Science

  1. C. Koskull
  2. Per Skålén
  3. Anna-Sophie Oertzen
  4. Gaby Odekerken-Schröder
  5. Stefan Seidel
  6. Qiang Wang
  7. Julia Nieves
  8. T. Coltman

In Strategy and Management

  1. Yu-Hsien Lin
  2. Rajeev Sharma
  3. T. Coltman
  4. Magno Queiroz
  5. Ching-Ying Lin
  6. Chih-Wei Chang
  7. C. Koskull
  8. Per Skålén

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