Gerard Prendergast
Marketing · 2000–2015
A researcher in the Science corpus: 5 papers; trusts 10 researchers and is trusted by 1 researcher here, as inferred from the citation graph.
Subfields
- Marketing — 27 citations into it; #5,825 of 6,289 by trust here, #2,352 by citations
- Clinical Psychology — 11 citations into it
- Sociology and Political Science — 9 citations into it; #20,462 of 22,756 by trust here, #14,917 by citations
- Applied Psychology — 8 citations into it
- Organizational Behavior and Human Resource Management — 7 citations into it
Whom Gerard Prendergast trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
Who trusts Gerard Prendergast overall
Papers from Gerard Prendergast's perspective
Ordered by how strongly the researchers Gerard Prendergast trusts endorse each paper. Same corpus, a different order for every researcher.
- Yielding to Temptation: Self‐Control Failure, Impulsive Purchasing, and Consumer Behavior
- The Five Factor Model and impulsivity: using a structural model of personality to understand impulsivity
- Spent Resources: Self‐Regulatory Resource Availability Affects Impulse Buying
- A multi‐method investigation of consumer motivations in impulse buying behavior
- Individual differences in impulse buying tendency: feeling and no thinking
- Consumer style and health: The role of impulsive buying in unhealthy eating
- Exploring the relationship between mothers' and fathers' parenting practices and children's materialist values
- Emotional reactivity and self-regulation in relation to compulsive buying
- The Influence of Culture on Consumer Impulsive Buying Behavior
- Are all facets of impulsivity related to self-reported compulsive buying behavior?
Their papers
- Is a “star” worth a thousand words?: The interplay between product‐review texts and rating valences (2009) — 137 citations
- Conceptualizing the country of origin of brand (2000) — 168 citations
- The influence of trait affect and the five-factor personality model on impulse buying (2015) — 138 citations
- Social comparison, imitation of celebrity models and materialism among Chinese youth (2008) — 143 citations
- Materialism and Social Comparison among Adolescents (2007) — 226 citations