V. Fortunato
Experimental and Cognitive Psychology · 2014
A researcher in the Science corpus: 1 paper; trusts 12 researchers and is trusted by 0 researchers here, as inferred from the citation graph.
Subfields
- Experimental and Cognitive Psychology — 6 citations into it
- Cognitive Neuroscience — 5 citations into it
- Marketing — 5 citations into it
Whom V. Fortunato trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
- D. Fugate
- Christophe Morin
- Mirja Hubert
- Tyler K. Perrachione
- Nick Lee
- Emily R. Murphy
- Peter Kenning
- J. Perrachione
- Amanda J. Broderick
- Judy Illes
Papers from V. Fortunato's perspective
Ordered by how strongly the researchers V. Fortunato trusts endorse each paper. Same corpus, a different order for every researcher.
- What is "neuromarketing"? A discussion and agenda for future research. (International Journal of Psychophysiology)
- Neuromarketing: a layman's look at neuroscience and its potential application to marketing practice
- Neural correlates of behavioral preference for culturally familiar drinks. (Neuron)
- Neuromarketing: the hope and hype of neuroimaging in business (Nature Reviews Neuroscience)
- Brains and brands: Developing mutually informative research in neuroscience and marketing
- A current overview of consumer neuroscience
- Evolutionary neuromarketing: darwinizing the neuroimaging paradigm for consumer behavior
- Neuroethics of neuromarketing
- Neuromarketing: The New Science of Consumer Behavior
- Marketing actions can modulate neural representations of experienced pleasantness (Proceedings of the National Academy of Sciences of the United States of America)