Amanda J. Broderick
Marketing · 2007–2016
A researcher in the Science corpus: 7 papers; trusts 28 researchers and is trusted by 14 researchers here, as inferred from the citation graph.
Subfields
- Marketing — 75 citations into it; #1,541 of 6,289 by trust here, #1,670 by citations
- Sociology and Political Science — 63 citations into it; #5,718 of 22,756 by trust here, #1,868 by citations
- Organizational Behavior and Human Resource Management — 47 citations into it; #3,481 of 8,741 by trust here, #3,770 by citations
- Information Systems and Management — 41 citations into it
- Social Psychology — 16 citations into it; #8,389 of 15,694 by trust here, #14,665 by citations
- Cognitive Neuroscience — 14 citations into it; #6,088 of 10,852 by trust here, #10,284 by citations
- Experimental and Cognitive Psychology — 13 citations into it
- Literature and Literary Theory — 8 citations into it
Whom Amanda J. Broderick trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
- S. Putrevu
- D. Hardesty
- Wann‐Yih Wu
- Dan Ariely
- Margaret M. Bradley
- Daniel Kahneman
- W. O. Bearden
- Edward F. McQuarrie
- B. Shiv
Who trusts Amanda J. Broderick overall
Papers from Amanda J. Broderick's perspective
Ordered by how strongly the researchers Amanda J. Broderick trusts endorse each paper. Same corpus, a different order for every researcher.
- Applying the Technology Acceptance Model and Flow Theory to Online Consumer Behavior (Information systems research)
- Time Flies When You're Having Fun: Cognitive Absorption and Beliefs About Information Technology Usage (MIS Q.)
- Neural correlates of behavioral preference for culturally familiar drinks. (Neuron)
- Multivariate Data Analysis (Technometrics)
- The Strength of Weak Ties
- The Neural Basis of Economic Decision-Making in the Ultimatum Game (Science)
- Functional neuroanatomy of emotions: A meta-analysis (Cognitive, Affective, & Behavioral Neuroscience)
- A neural basis for social cooperation. (Neuron)
- Measuring emotion: Behavior, feeling, and physiology
- Functional Neuroanatomy of Emotion: A Meta-Analysis of Emotion Activation Studies in PET and fMRI (NeuroImage)
Their papers
- What is "neuromarketing"? A discussion and agenda for future research. (2007) — 782 citations
- Word of mouth communication within online communities: Conceptualizing the online social network (2007) — 1,810 citations
- The application of physiological observation methods to emotion research (2007) — 100 citations
- Consumer perceptions of online shopping environments: A gestalt approach (2010) — 155 citations
- Engaging customers during a website visit: a model of website customer engagement (2016) — 103 citations
- The Effect and Moderation of Gender Identity Congruity: Utilizing 'Real Women' Advertising Images (2009) — 134 citations
- Analogies and Mental Simulations in Learning for Really New Products: The Role of Visual Attention (2008) — 99 citations