Richard A. Briesch
2002–2011
A researcher in the Science corpus: 4 papers; trusts 1 researcher and is trusted by 6 researchers here, as inferred from the citation graph.
Whom Richard A. Briesch trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
Who trusts Richard A. Briesch overall
- Pradeep Chintagunta
- Chandra R. Bhat
- Martin Eisend
- Kristina Melis
- Priya Raghubir
- Naveen Eluru
- Harikesh S. Nair
- Mariola Palazon
- Katia Campo
Papers from Richard A. Briesch's perspective
Ordered by how strongly the researchers Richard A. Briesch trusts endorse each paper. Same corpus, a different order for every researcher.
- Conditional logit analysis of qualitative choice behavior
- Consumer Shopping and Spending across Retail Formats
- A reference price model of brand choice for frequently purchased products.
- Which Ad Works, When, Where, and how Often? Modeling the Effects of Direct Television Advertising
- MIXED MNL MODELS FOR DISCRETE RESPONSE
- Quasi-random maximum simulated likelihood estimation of the mixed multinomial logit model
- A Comparison of Hierarchical Bayes and Maximum Simulated Likelihood for Mixed Logit
- Discrete Choice Models in Preference Space and Willingness-to Pay Space
- Valuing time and reliability: assessing the evidence from road pricing demonstrations
- Stated Choice Methods: Analysis and Applications
Their papers
- Semiparametric Estimation of Brand Choice Behavior (2002) — 52 citations
- How Well Does Advertising Work? Generalizations from Meta-Analysis of Brand Advertising Elasticities (2011) — 444 citations
- How Does Assortment Affect Grocery Store Choice? (2009) — 373 citations
- A Meta-Analysis of the Impact of Price Presentation on Perceived Savings (2002) — 314 citations